How competitive is the Shark niche on Amazon Singapore?

3 brands and 7 sellers compete in Shark on Amazon Singapore. The top 5 Shark products take 64% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Shark niche?

Shark sells for $208.51 on average on Amazon Singapore, outside our $15–$100 sweet spot. Listings span $32.33–$359.27. The average incumbent carries 915 reviews — the moat a new listing must climb.

Shark

brand-locked demand (top 5 brands take 100% of clicks) — Shark doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

Top 11% of 46 DIY and Tools niches · +11 vs the category median of 33

This niche Category average · 46 niches

Is Shark profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Shark is a $25K/yr Amazon Singapore market (12K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Shark: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +71.9% over the last 90 days and 1.0% of searches end in a purchase.

$25K

revenue / yr

Units sold / yr100

Search volume / yr+71.9%12K

Conversion rate1.0%

Avg price$208.51

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 7

Top-5 product click share64%

Open market0%

Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 12 products

Top Shark products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Shark WV201RGBRN WANDVAC Cordless Hand Vac Lightweight and Portable at 1.4 lbs. with Powerful Suction Charging Dock One-Touch Empty for Car & Home Rose Gold

Price: $115.68
Rating: 4.1/5
Reviews: 2,865
Age: 5y ago

Shark Blanket Hoodie Adult Wearable Shark Blanket Shark Sleeping Bag Soft Cozy Warm Flannel Hoodie Shark Blanket Onesie

Price: $32.33
Rating: 4.2/5
Reviews: 3,031
Age: 2y ago

Shark Hydrovac Wet & Dry Cordless Vacuum 3-in-1 Multi Surface Cleaner Antimicrobial Brushroll LED headlights up to 30 mins run time smart LED display 2 Year Warranty Shark WD210

Price: $336.46
Rating: 5.0/5
Reviews: 1
Age: 1y ago

Shark EvoPower Fit+ Cordless Stick Vacuum Cleaner Glacier Blue LC150SMBL

Price: $359.27
Rating: 5.0/5
Reviews: 3
Age: 1y ago

Shark Cyclone PET Handheld Vacuum with HyperVelocity Suction Powerful Pet Hair Pickup Lightweight XL Dust Cup Including Upholstery Tool 8 Crevice Tool Scrubbing Brush Pearl White AA701

Price: $98.73
Rating: 4.2/5
Reviews: 814
Age: 1y ago

Newest

by launch date

Shark Cyclone PET Handheld Vacuum with HyperVelocity Suction Powerful Pet Hair Pickup Lightweight XL Dust Cup Including Upholstery Tool 8 Crevice Tool Scrubbing Brush Pearl White AA701

Price: $98.73
Rating: 4.2/5
Reviews: 814
Age: 1y ago

Shark EvoPower Fit+ Cordless Stick Vacuum Cleaner Glacier Blue LC150SMBL

Price: $359.27
Rating: 5.0/5
Reviews: 3
Age: 1y ago

Shark EvoPower Neo Cordless Stick Vacuum Cleaner Ivory LC200SMIV

Price: $250.13
Rating: 5.0/5
Reviews: 3
Age: 1y ago

Shark BU3521SM Clean & Empty Cordless Vacuum Powerfins lightweight up to 40 mins Auto-empty dock

Price: $345.83
Rating: 3.1/5
Reviews: 4
Age: 1y ago

Shark Hydrovac Wet & Dry Cordless Vacuum 3-in-1 Multi Surface Cleaner Antimicrobial Brushroll LED headlights up to 30 mins run time smart LED display 2 Year Warranty Shark WD210

Price: $336.46
Rating: 5.0/5
Reviews: 1
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

Shark80%
inkArts13%
XIAOMI8%
Open — no brand owns it (0%)

Top Shark search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

shark vacuum3K/yr +219.0%0.5% conv.
shark5K/yr +116.4%0.0% conv.
shark vacuum cleaner4K/yr -56.5%0.3% conv.

What reviews say buyers love and hate about Shark

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Battery Life25%

“Battery lasts a long time”

Ease Of Cleaning25%

“Makes cleaning a breeze”

Ease Of Use25%

“So simple and easy to use”

Weight Light25%

“Light weight and versatile”

What buyers complain about

100% of reviews

Ease Of Use50%

“Not friendly use”

Maintenance And Repair50%

“Broken down and cant get anybody to help me fix or claim warranty”

Shark return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

25%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Filtration

25%

2Charging

25%

3Cleaning Modes

25%

4Advertised Vs Actual Product

25%

Common Shark questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Shark 44/100 on Amazon Singapore — Skip it. The niche generates $25K/yr across 12 tracked products. Search demand moved +71.9% over the last 90 days.

Shark buyers on Amazon Singapore complain most about Ease Of Use, Maintenance And Repair, the themes mined from the niche's reviews. Its return rate is 0.4%.