Zwift
soft demand (-57.1% this quarter) — Zwift doesn't clear our bar today.
Flapen Score
Ranks 962 of 1,017 Sport & Freizeit niches · −17 vs the category median of 50
Is Zwift profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Zwift is a €520K/yr Amazon Germany market (98K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.
Zwift: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -57.1% over the last 90 days and 3.3% of searches end in a purchase.
€520K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 5 products
Top Zwift products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Wahoo Fitness KICKR CORE 2 Indoor Fahrradtrainer mit ZWIFT COG und Click - Orange Zahnrad 3. Generation
- Price
- €370.86
- Rating
- 4.7/5
- Reviews
- 368
- Age
- 10mo ago
NEOLYMP Bodenschutzmatte Fitnessgerät (120 x 60 cm) - Laufband Matte 8mm Dicke - langlebig rutschfest & stoßdämpfend - Fitness Unterlegmatte für Crosstrainer - Gymnastikmatte Fitnessmatte
- Price
- €16.83
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 1y ago
LILENO SPORTS Bodenschutzmatte Fitnessgerät 60x120 cm | 8 mm starke Fitnessgeräte Unterlage | Sportmatte und Fitnessmatte rutschfest | Ideal Schalldämmend für Crosstrainer Laufband oder Home Gym
- Price
- €18.75
- Rating
- 4.7/5
- Reviews
- 4,873
- Age
- 8y ago
Wahoo Fitness KICKR CORE 2 11-Fach Kassette
- Price
- €382.39
- Rating
- 4.7/5
- Reviews
- 163
- Age
- 10mo ago
NEOLYMP Bodenschutzmatte Fitnessgerät (130 x 70 cm) - Laufband Matte 8mm Dicke - langlebig rutschfest & stoßdämpfend - Fitness Unterlegmatte für Crosstrainer - Gymnastikmatte Fitnessmatte
- Price
- €22.52
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 1y ago
Trending
90-day click momentumNEOLYMP Bodenschutzmatte Fitnessgerät (130 x 70 cm) - Laufband Matte 8mm Dicke - langlebig rutschfest & stoßdämpfend - Fitness Unterlegmatte für Crosstrainer - Gymnastikmatte Fitnessmatte
- Price
- €22.52
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 1y ago
LILENO SPORTS Bodenschutzmatte Fitnessgerät 60x120 cm | 8 mm starke Fitnessgeräte Unterlage | Sportmatte und Fitnessmatte rutschfest | Ideal Schalldämmend für Crosstrainer Laufband oder Home Gym
- Price
- €18.75
- Rating
- 4.7/5
- Reviews
- 4,873
- Age
- 8y ago
NEOLYMP Bodenschutzmatte Fitnessgerät (120 x 60 cm) - Laufband Matte 8mm Dicke - langlebig rutschfest & stoßdämpfend - Fitness Unterlegmatte für Crosstrainer - Gymnastikmatte Fitnessmatte
- Price
- €16.83
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 1y ago
Wahoo Fitness KICKR CORE 2 Indoor Fahrradtrainer mit ZWIFT COG und Click - Orange Zahnrad 3. Generation
- Price
- €370.86
- Rating
- 4.7/5
- Reviews
- 368
- Age
- 10mo ago
Wahoo Fitness KICKR CORE 2 11-Fach Kassette
- Price
- €382.39
- Rating
- 4.7/5
- Reviews
- 163
- Age
- 10mo ago
Newest
by launch dateWahoo Fitness KICKR CORE 2 Indoor Fahrradtrainer mit ZWIFT COG und Click - Orange Zahnrad 3. Generation
- Price
- €370.86
- Rating
- 4.7/5
- Reviews
- 368
- Age
- 10mo ago
Wahoo Fitness KICKR CORE 2 11-Fach Kassette
- Price
- €382.39
- Rating
- 4.7/5
- Reviews
- 163
- Age
- 10mo ago
NEOLYMP Bodenschutzmatte Fitnessgerät (120 x 60 cm) - Laufband Matte 8mm Dicke - langlebig rutschfest & stoßdämpfend - Fitness Unterlegmatte für Crosstrainer - Gymnastikmatte Fitnessmatte
- Price
- €16.83
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 1y ago
NEOLYMP Bodenschutzmatte Fitnessgerät (130 x 70 cm) - Laufband Matte 8mm Dicke - langlebig rutschfest & stoßdämpfend - Fitness Unterlegmatte für Crosstrainer - Gymnastikmatte Fitnessmatte
- Price
- €22.52
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 1y ago
LILENO SPORTS Bodenschutzmatte Fitnessgerät 60x120 cm | 8 mm starke Fitnessgeräte Unterlage | Sportmatte und Fitnessmatte rutschfest | Ideal Schalldämmend für Crosstrainer Laufband oder Home Gym
- Price
- €18.75
- Rating
- 4.7/5
- Reviews
- 4,873
- Age
- 8y ago
Competition: brands, sellers & click share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
Brands
3
Sellers
17
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Wahoo Fitness54%
- NEOLYMP37%
- LILENO SPORTS8%
Zwift demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Zwift search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- wahoo kickr core 273K/yr
- kickr core 220K/yr
- wahoo kickr core 2 mit zwift cog und click5K/yr
What reviews say buyers love and hate about Zwift
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Top Produkt”
“Sein Geld wert”
“Sehr leise”
“Einfache Handhabung (Zwift Cog).”
“Tut was er soll”
What buyers complain about
86% of reviews“Ungewöhnliche Geräuschentwicklung”
“Der Transport kann sich schwierig gestalten”
“sehr schlecht und daher kein beurteilung ok”
“Nach 5 mal benutzen kaputt”
“Allerdings mit ein paar kleinen Schwierigkeiten bei der App”
Zwift return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Zwift questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
