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Yoga Gurt

prices mostly outside the sweet spot ($4.17–$12.46) — Yoga Gurt doesn't clear our bar today.

Flapen Score

25
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Ranks 1,006 of 1,017 Sport & Freizeit niches · −25 vs the category median of 50

Market size 4Growth 12Conversion 36Competition 19Returns 94Price range 0Avg price 22Brand share 14Review moat 47Quality gap 22
This niche Category average · 1,017 niches

Is Yoga Gurt profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Yoga Gurt is a €17K/yr Amazon Germany market (78K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan. Verdict: Skip it — 25/100.

Yoga Gurt: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -26.0% over the last 90 days and 2.9% of searches end in a purchase.

€17K

revenue / yr

Units sold / yr5K
Search volume / yr-26.0%78K
Conversion rate2.9%
Avg price€7.78

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers7 · 10
Top-5 product click share78%
Open market5%
Avg brand age39 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement75%
New entrants (1y)0· 0 succeeded
Avg rating4.7★
Avg reviews1,840

Top Yoga Gurt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

€0€2K€3K€5K€7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

10

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

2%

  • Slim Panda51%
  • voidbiov22%
  • Lotuscrafts13%
  • Body & Mind6%
  • Bodhi3%
  • BODYMATE3%
  • Open — no brand owns it (1 brand, 2%)

Yoga Gurt demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume78KCVR2.9%Products12Brands7Top 5 Brands95%OOS Rate6.2%Rating4.7★Reviews1,840Avg BSR#11
3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Top Yoga Gurt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • yoga gurt32K/yr
  • yogagurt29K/yr
  • yogagurte4K/yr
  • yoga strap4K/yr
  • yogagurt mit schlaufen5K/yr
  • yoga gurt mit schlaufen4K/yr

What reviews say buyers love and hate about Yoga Gurt

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Qualität insgesamt30%

Sehr gute Verarbeitung, stabil, wird mir helfen sicherlich bei den Übungen

Riemen/Saitenqualität17%

Die Gurte sind ziemlich weich

beworben Vs Tatsächliches Produkt9%

Hält was 3s verspricht

Farbe6%

Farbe wie abgebildet

Flexibilität6%

Flexible Schlinge, ja

What buyers complain about

52% of reviews
Qualität insgesamt20%

Billige Qualität

Steifheit10%

Er ist allerdings sehr steif

Hartes Gefühl10%

Zu weich

Preis-Leistungs-Verhältnis7%

der Preis ist auch kein Schnäppchen.

Stärke3%

kleinen Stabilitätsproblemen.

Yoga Gurt return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Riemen/Saitenqualität
18%
2Gesamtgröße
15%
3Qualität insgesamt
13%
4Dehnbarkeit/Erweiterbarkeit/Elastizität
11%
5Farbe
9%

Common Yoga Gurt questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Yoga Gurt 25/100 on Amazon Germany — Skip it. The niche generates €17K/yr across 12 tracked products. Search demand moved -26.0% over the last 90 days.
Search demand for Yoga Gurt on Amazon Germany peaks in Jan, where the busiest month runs 1.7× the quietest.