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Turnbeutel

Maybe

The top 5 products take only 39% of clicks. But buyers convert on only 2.0% of searches, so Turnbeutel is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 1,017 Sport & Freizeit niches · +6 vs the category median of 50
Market size
€275K/yr1.2M searches / yr
90-day growth
+19.9%search demand this quarter
Competition
39%top-5 click share · 23 brands · 153 sellers

Flapen Score

Turnbeutel against its category

The dotted line is the Sport & Freizeit average. Past it, Turnbeutel is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Turnbeutel market on Amazon at a glance

Shoppers on Amazon Germany searched for Turnbeutel 1.2M times last year and spent an estimated €275K. The top 5 brands take 64% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €275K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
+19.9%
Conversion, latest week
2.0%
Market size, estimated
€275Ka year
Peak month
September2.4× the quietest month
Top search term
turnbeutel377K searches a year

02 · Price

A sale here is worth €11.32.

Listings sell for €11.32 on average, from €4.04 to €25.07. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At €11.32 that is €6K to €8K a year per listing.

Average price
€11.32under the $15 to $100 sweet spot
Price range
€4.04–€25.07
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
500–750
Revenue per listing a year
€6K–€8K
Returns
2.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #63 within Sport & Outdoor Freizeitzubehör. It carries 1,975 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
5.6%
Average rank
#63in Sport & Outdoor Freizeitzubehör
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
1,975per listing
Listings tracked
43

04 · Newcomers

2 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
2Amazon's first-year sales bar
Average brand age
39 months

Products

Top Turnbeutel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

23 falling

Sellers

153

Top-5 brand share

64%

Top 20: 97%

Top-5 click share

39%

Top 20: 74%

Open market

29%

  • Brand 115%
  • Brand 215%
  • Brand 312%
  • Brand 412%
  • Brand 510%
  • Brand 67%

Demand

Turnbeutel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.4×

Search terms

Top Turnbeutel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turnbeutel377K/yr
  • sportbeutel167K/yr
  • turnbeutel kinder176K/yr
  • turnbeutel damen106K/yr
  • turnbeutel herren20K/yr
  • sportbeutel mädchen45K/yr
  • turnbeutel wasserdicht24K/yr
  • sportbeutel junge46K/yr
  • nike turnbeutel36K/yr
  • turnbeutel nike40K/yr

Reviews and returns

What reviews say buyers love and hate about Turnbeutel

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Gesamtgröße”
2.0%of orders come back
“grosser turnbeutel”
A buyer, on “Gesamtgröße”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Turnbeutel questions

Answered from the same tracked data.