Tauchcomputer
FailBuyers convert on only 0.5% of searches, so Tauchcomputer is a Fail.
- Flapen Score
- 43 / 100Ranks 767 of 1,017 Sport & Freizeit niches · −7 vs the category median of 5043
- Market size
- €125K/yr101K searches / yr
- 90-day growth
- +31.8%search demand this quarter
- Competition
- 40%top-5 click share · 7 brands · 42 sellers
Flapen Score
Tauchcomputer against its category
The dotted line is the Sport & Freizeit average. Past it, Tauchcomputer is stronger. Inside it, weaker.
Market
The Tauchcomputer market on Amazon at a glance
Shoppers on Amazon Germany searched for Tauchcomputer 101K times last year and spent an estimated €125K. The top 5 brands take 92% of clicks. Demand peaks in Jul–Oct–Nov. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +31.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €125K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- +31.8%
- Conversion, latest week
- 0.5%
- Market size, estimated
- €125Ka year
- Peak month
- July2.5× the quietest month
- Top search term
- tauchcomputer73K searches a year
02 · Price
A sale here is worth €253.11.
Listings sell for €253.11 on average, from €29.22 to €591.49. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €253.11 that is €0 to €25K a year per listing.
- Average price
- €253.11above the $15 to $100 sweet spot
- Price range
- €29.22–€591.49
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€25K
- Returns
- 4.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #83 within Wassersport. It carries 583 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 90%
- Out of stock, average day
- 2.8%
- Average rank
- #83in Wassersport
- Average rating
- 4.41 starsAmazon Germany average 4.37 stars
- Average reviews
- 583per listing
- Listings tracked
- 42
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Tauchcomputer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
7 falling
Sellers
42
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
40%
Top 20: 80%
Open market
4%
- Brand 136%
- Brand 225%
- Brand 318%
- Brand 47%
- Brand 55%
- Brand 65%
- Open — no brand owns it (1 brand, 4%)
Demand
Tauchcomputer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct, Nov · busiest ÷ quietest = 2.5×
Search terms
Top Tauchcomputer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tauchcomputer73K/yr
- dive computer6K/yr
- suunto tauchcomputer5K/yr
- mares tauchcomputer4K/yr
- tauchcomputer mares4K/yr
- tauchcomputer suunto5K/yr
- cressi tauchcomputer3K/yr
Reviews and returns
What reviews say buyers love and hate about Tauchcomputer
We read the reviews and the return reasons for every product selling here.
“Produkt nicht neuwertig”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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FAQ
Common Tauchcomputer questions
Answered from the same tracked data.