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Sup Kinder

weak search conversion (0.5%) — Sup Kinder doesn't clear our bar today.

Flapen Score

48
Skip it

Ranks 596 of 1,017 Sport & Freizeit niches · −2 vs the category median of 50

Market size 9Growth 100Conversion 6Competition 49Returns 78Price range 45Avg price 69Brand share 46Review moat 74Quality gap 23
This niche Category average · 1,017 niches

Is Sup Kinder profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sup Kinder is a €35K/yr Amazon Germany market (65K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Skip it — 48/100.

Sup Kinder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +530.0% over the last 90 days and 0.5% of searches end in a purchase.

€35K

revenue / yr

Units sold / yr250
Search volume / yr+530.0%65K
Conversion rate0.5%
Avg price€118.24

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers15 · 24
Top-5 product click share55%
Open market22%
Avg brand age35 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement83%
New entrants (1y)9· 7 succeeded
Avg rating4.6★
Avg reviews557

Top Sup Kinder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€4K€5K€7K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

24

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

55%

Top 20: 97%

Open market

17%

  • HITABAY41%
  • Racetex17%
  • Tuxedo Sailor7%
  • Santasup6%
  • EGGORY6%
  • SereneLife5%
  • Open — no brand owns it (9 brands, 17%)

Sup Kinder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume65KCVR0.5%Products23Brands15Top 5 Brands78%OOS Rate25.2%Rating4.6★Reviews557Avg BSR#64
8K6KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 12.1×

Top Sup Kinder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sup kinder17K/yr
  • kinder sup12K/yr
  • stand up paddle kinder8K/yr
  • kinder sup board7K/yr
  • stand up paddling board kinder8K/yr
  • sup board kinder7K/yr
  • kinder stand up paddle5K/yr

What reviews say buyers love and hate about Sup Kinder

What buyers mention most, as a share of all reviews.

What buyers love

71% of reviews
Qualität insgesamt19%

Gute Qualität, stabil und leicht zu benutzen

Gesamtgröße14%

Passt perfekt

Preis-Leistungs-Verhältnis7%

mit dem ganzen Zubehör absolut TOP Preis/Leistung!

Eignung Anfänger7%

board auch für Anfänger

Wärme5%

Hält lange warm

What buyers complain about

75% of reviews
Qualität insgesamt33%

Nur die Pumpe ist nicht ganz so wertig

Auslaufsicher21%

Undicht

Haltbarkeit12%

Hat leider nicht mal einen Urlaub gehalten

Griffqualität5%

Zuerst riss der Griff an einer Seite beim Tragen ab und dann sind 2 der 3 Finnen bei stärkerem Wellengang trotz Sicherung herausgebrochen und weg

Montage/Installation4%

Teilweise brauche ich Hammer und Schraubenzieher um sie zu montieren und entfernen

Sup Kinder return rate & reasons

Why buyers send it back, as a share of all return requests.

1.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
55%
2Auslaufsicher
9%
3Defekt Material/Teile
6%
4Haftung/Klebrigkeit
3%
5Preis-Leistungs-Verhältnis
3%

Common Sup Kinder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sup Kinder 48/100 on Amazon Germany — Skip it. The niche generates €35K/yr across 23 tracked products. 7 of 9 products launched in the last 360 days are still selling. Search demand moved +530.0% over the last 90 days.
Search demand for Sup Kinder on Amazon Germany peaks in May–Jun–Jul–Aug, where the busiest month runs 12.1× the quietest.