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Stirnlampe

Maybe

Shoppers spend an estimated $3.5M a year here. But demand is soft, at -34.3% this quarter, so Stirnlampe is a Maybe.

Flapen Score
57
57 / 100
Top 26% of 1,017 Sport & Freizeit niches · +7 vs the category median of 50
Market size
€3.5M/yr2.7M searches / yr
90-day growth
-34.3%search demand this quarter
Competition
47%top-5 click share · 14 brands · 73 sellers

Flapen Score

Stirnlampe against its category

The dotted line is the Sport & Freizeit average. Past it, Stirnlampe is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stirnlampe market on Amazon at a glance

Shoppers on Amazon Germany searched for Stirnlampe 2.7M times last year and spent an estimated €3.5M. The top 5 brands take 87% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -34.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €3.5M a year.

Searches, last 12 months
2.7M
Growth, 90 days vs prior 90
-34.3%
Conversion, latest week
7.1%
Market size, estimated
€3.5Ma year
Peak month
November5.1× the quietest month
Top search term
stirnlampe1.2M searches a year

02 · Price

A sale here is worth €18.21.

Listings sell for €18.21 on average, from €6.13 to €56.07. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 3,000 to 4,000 of them. At €18.21 that is €55K to €73K a year per listing.

Average price
€18.21inside the $15 to $100 sweet spot
Price range
€6.13–€56.07
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
150K–200K
Units per listing a year
3,000–4,000
Revenue per listing a year
€55K–€73K
Returns
1.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #16 within Lampen & Laternen. It carries 8,273 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#16in Lampen & Laternen
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
8,273per listing
Listings tracked
26

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Stirnlampe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

73

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

47%

Top 20: 93%

Open market

11%

  • Brand 145%
  • Brand 230%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (8 brands, 11%)

Demand

Stirnlampe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.1×

Search terms

Top Stirnlampe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stirnlampe1.2M/yr
  • stirnlampe led wiederaufladbar568K/yr
  • kopflampe252K/yr
  • kopflampe stirnlampe142K/yr
  • stirnlampen68K/yr
  • stirnlampe rotlicht37K/yr
  • headlamp42K/yr
  • kopflampe stirnlampe aufladbar66K/yr
  • stirnlampe led107K/yr
  • led stirnlampe43K/yr

Reviews and returns

What reviews say buyers love and hate about Stirnlampe

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Helligkeit/Glanz/Glühen”
15%of negative reviews mention “Akkulaufzeit”
1.6%of orders come back
“Akku defekt”
A buyer, on “Akkulaufzeit”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Stirnlampe questions

Answered from the same tracked data.