Is Squash Schläger profitable to sell on Amazon Germany?

Flapen scores Squash Schläger 37 out of 100 on Amazon Germany, a Fail. Shoppers spend €109K a year across 5 tracked products. Search demand grew -50.3% in the last 90 days.

How competitive is the Squash Schläger niche on Amazon Germany?

4 brands and 24 sellers compete in Squash Schläger on Amazon Germany. The top 5 Squash Schläger products take 100% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Squash Schläger?

Squash Schläger buyers on Amazon Germany complain most about Defekt Material/Teile and Gesamtgröße. An estimated 1.0% of orders come back.

When does demand for Squash Schläger peak?

Search demand for Squash Schläger on Amazon Germany peaks in Jan–Feb–Nov–Dec, and the busiest month runs 2.4× the quietest.

What does it cost to enter the Squash Schläger niche?

Squash Schläger sells for €34.92 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €24.67 to €45.95. The average product has 231 reviews, the count a new listing must catch up to.

Squash Schläger

Fail

Demand is soft, at -50.3% this quarter, so Squash Schläger is a Fail.

Filters Low Review Barrier

Flapen Score: 37
37 / 100Ranks 898 of 1,017 Sport & Freizeit niches · −13 vs the category median of 50
Market size: €109K/yr159K searches / yr
90-day growth: -50.3%search demand this quarter
Competition: 100%top-5 click share · 4 brands · 24 sellers

Flapen Score

Squash Schläger against its category

The dotted line is the Sport & Freizeit average. Past it, Squash Schläger is stronger. Inside it, weaker.

37Fail

This niche Category average

See the method

Market

The Squash Schläger market on Amazon at a glance

Shoppers on Amazon Germany searched for Squash Schläger 159K times last year and spent an estimated €109K. All 4 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -50.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €109K a year.

Searches, last 12 months: 159K
Growth, 90 days vs prior 90: -50.3%
Conversion, latest week: 1.9%
Market size, estimated: €109Ka year
Peak month: January2.4× the quietest month
Top search term: squash schläger102K searches a year

02 · Price

A sale here is worth €34.92.

Listings sell for €34.92 on average, from €24.67 to €45.95. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At €34.92 that is €9K to €17K a year per listing.

Average price: €34.92inside the $15 to $100 sweet spot
Price range: €24.67–€45.95
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 4K–5K
Units per listing a year: 250–500
Revenue per listing a year: €9K–€17K
Returns: 1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 24.7% of listings are out of stock. The average listing ranks #12 within Squash. It carries 231 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings: 40%
Prime listings: 60%
Out of stock, average day: 24.7%
Average rank: #12in Squash
Average rating: 4.34 starsAmazon Germany average 4.37 stars
Average reviews: 231per listing
Listings tracked: 5

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 64 months

Products

Top Squash Schläger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Brand 170%
Brand 215%
Brand 39%
Brand 46%
Open — no brand owns it (0%)

Demand

Squash Schläger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Squash Schläger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

squash schläger102K/yr -53.5%1.5% conv.
squash18K/yr -26.2%0.2% conv.
squash schläger set14K/yr -51.4%1.1% conv.
squashschläger15K/yr -58.2%0.7% conv.
squash racket6K/yr -34.6%1.2% conv.
squash set4K/yr -51.1%0.6% conv.

Reviews and returns

What reviews say buyers love and hate about Squash Schläger

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Eignung Anfänger”

50%of negative reviews mention “Defekt Material/Teile”

1.0%of orders come back

“Tasche kam defekt an”

A buyer, on “Defekt Material/Teile”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Sport & Freizeit niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Ameisenköder

€2.3M/yr+499.6%

Wasserpistole

€2.2M/yr+734.9%

Pool Thermometer

€839K/yr>1,000%

Maulwurf Vertreiber

€2.0M/yr+17.4%

Gartenschlauch

€2.6M/yr+304.9%

FAQ

Common Squash Schläger questions

Answered from the same tracked data.

Categories