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Schwimmbrille

Maybe

Shoppers spend an estimated $1.6M a year here. But the top 5 brands take 99% of clicks, so Schwimmbrille is a Maybe.

Flapen Score
57
57 / 100
Top 26% of 1,017 Sport & Freizeit niches · +7 vs the category median of 50
Market size
€1.6M/yr2.0M searches / yr
90-day growth
+44.9%search demand this quarter
Competition
59%top-5 click share · 6 brands · 124 sellers

Flapen Score

Schwimmbrille against its category

The dotted line is the Sport & Freizeit average. Past it, Schwimmbrille is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schwimmbrille market on Amazon at a glance

Shoppers on Amazon Germany searched for Schwimmbrille 2.0M times last year and spent an estimated €1.6M. The top 5 brands take 99% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +44.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.6M a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
+44.9%
Conversion, latest week
5.3%
Market size, estimated
€1.6Ma year
Peak month
July2.5× the quietest month
Top search term
schwimmbrille594K searches a year

02 · Price

A sale here is worth €15.27.

Listings sell for €15.27 on average, from €7.89 to €33.88. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At €15.27 that is €61K to €76K a year per listing.

Average price
€15.27inside the $15 to $100 sweet spot
Price range
€7.89–€33.88
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
100K–125K
Units per listing a year
4,000–5,000
Revenue per listing a year
€61K–€76K
Returns
2.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Wassersport. It carries 5,626 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#25in Wassersport
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
5,626per listing
Listings tracked
25

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Schwimmbrille products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

124

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

0%

  • Brand 151%
  • Brand 229%
  • Brand 317%
  • Brand 41%
  • Brand 51%
  • Brand 61%

Demand

Schwimmbrille search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.5×

Search terms

Top Schwimmbrille search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schwimmbrille594K/yr
  • schwimmbrille herren416K/yr
  • schwimmbrille damen337K/yr
  • arena schwimmbrille155K/yr
  • speedo schwimmbrille102K/yr
  • swimming goggles69K/yr
  • schwimmbrille erwachsene43K/yr
  • schwimmbrille arena47K/yr
  • schwimmbrillen37K/yr
  • speedo biofuse 2.023K/yr

Reviews and returns

What reviews say buyers love and hate about Schwimmbrille

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Gesamtgröße”
16%of negative reviews mention “Eignungsnebel”
2.0%of orders come back
“Anti-fog schlecht”
A buyer, on “Eignungsnebel”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Schwimmbrille questions

Answered from the same tracked data.