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Rucksack 25 Liter

Fail

Buyers convert on only 0.7% of searches, so Rucksack 25 Liter is a Fail.

Flapen Score
49
49 / 100
Ranks 545 of 1,017 Sport & Freizeit niches · −1 vs the category median of 50
Market size
€466K/yr1.0M searches / yr
90-day growth
+29.4%search demand this quarter
Competition
21%top-5 click share · 17 brands · 203 sellers

Flapen Score

Rucksack 25 Liter against its category

The dotted line is the Sport & Freizeit average. Past it, Rucksack 25 Liter is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rucksack 25 Liter market on Amazon at a glance

Shoppers on Amazon Germany searched for Rucksack 25 Liter 1.0M times last year and spent an estimated €466K. The top 5 brands take 93% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €466K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+29.4%
Conversion, latest week
0.7%
Market size, estimated
€466Ka year
Top search term
deuter rucksack274K searches a year

02 · Price

A sale here is worth €67.31.

Listings sell for €67.31 on average, from €12.27 to €181.23. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €67.31 that is €0 to €7K a year per listing.

Average price
€67.31inside the $15 to $100 sweet spot
Price range
€12.27–€181.23
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
€0–€7K
Returns
5.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

99% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #204 within Radsport. It carries 755 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
99%
Prime listings
99%
Out of stock, average day
1.1%
Average rank
#204in Radsport
Average rating
4.58 starsAmazon Germany average 4.37 stars
Average reviews
755per listing
Listings tracked
110

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Rucksack 25 Liter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

17 rising

Sellers

203

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

21%

Top 20: 50%

Open market

6%

  • Brand 176%
  • Brand 29%
  • Brand 35%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (11 brands, 6%)

Demand

Rucksack 25 Liter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.7× · 11 of 12 months tracked

Search terms

Top Rucksack 25 Liter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • deuter rucksack274K/yr
  • deuter rucksack damen186K/yr
  • deuter114K/yr
  • deuter rucksack herren134K/yr
  • deuter wanderrucksack45K/yr
  • rucksack deuter57K/yr
  • wanderrucksack deuter28K/yr
  • deuter wanderrucksack damen23K/yr
  • deuter gogo17K/yr
  • rucksack deuter damen18K/yr

Reviews and returns

What reviews say buyers love and hate about Rucksack 25 Liter

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Gesamtgröße”
5.6%of orders come back
“Kleiner Rucksack”
A buyer, on “Gesamtgröße”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Rucksack 25 Liter questions

Answered from the same tracked data.