Pokal
PassPokal scores 68 out of 100, a Pass. Shoppers spend an estimated $145K a year here, search demand grew +89.8% this quarter, and an estimated 0.6% of orders come back.
- Flapen Score
- 68 / 100Top 4% of 1,017 Sport & Freizeit niches · +18 vs the category median of 5068
- Market size
- €145K/yr591K searches / yr
- 90-day growth
- +89.8%search demand this quarter
- Competition
- 40%top-5 click share · 21 brands · 43 sellers
Flapen Score
Pokal against its category
The dotted line is the Sport & Freizeit average. Past it, Pokal is stronger. Inside it, weaker.
Market
The Pokal market on Amazon at a glance
Shoppers on Amazon Germany searched for Pokal 591K times last year and spent an estimated €145K. The top 5 brands take 62% of clicks. Demand peaks in Jun–Jul. Flapen scores it 68 out of 100, a Pass.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 591K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +89.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €145K a year.
- Searches, last 12 months
- 591K
- Growth, 90 days vs prior 90
- +89.8%
- Conversion, latest week
- 1.7%
- Market size, estimated
- €145Ka year
- Peak month
- June2.5× the quietest month
- Top search term
- pokal227K searches a year
02 · Price
A sale here is worth €14.82.
Listings sell for €14.82 on average, from €5.05 to €37.67. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €14.82 that is €1K to €4K a year per listing.
- Average price
- €14.82under the $15 to $100 sweet spot
- Price range
- €5.05–€37.67
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €1K–€4K
- Returns
- 0.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #256 within Pokale, Medaillen & Auszeichnungen. It carries 182 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 53%
- Out of stock, average day
- 4.2%
- Average rank
- #256in Pokale, Medaillen & Auszeichnungen
- Average rating
- 4.16 starsAmazon Germany average 4.37 stars
- Average reviews
- 182per listing
- Listings tracked
- 36
04 · Newcomers
0 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Pokal products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
43
Top-5 brand share
62%
Top 20: 100%
Top-5 click share
40%
Top 20: 83%
Open market
33%
- Brand 124%
- Brand 216%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Pokal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.5×
Search terms
Top Pokal search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pokal227K/yr
- pokal mit gravur wunschtext121K/yr
- pokal kinder45K/yr
- pokale49K/yr
- mini pokal17K/yr
- pokale mit gravur15K/yr
- pokal groß13K/yr
- pokal klein10K/yr
- pokal mit gravur12K/yr
- wanderpokal12K/yr
Reviews and returns
What reviews say buyers love and hate about Pokal
We read the reviews and the return reasons for every product selling here.
“kleiner als erwartet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pokal questions
Answered from the same tracked data.