Paddel
PassPaddel scores 67 out of 100, a Pass. Shoppers spend an estimated $264K a year here, search demand grew +904.8% this quarter, and an estimated 1.1% of orders come back.
- Flapen Score
- 67 / 100Top 5% of 1,017 Sport & Freizeit niches · +17 vs the category median of 5067
- Market size
- €264K/yr450K searches / yr
- 90-day growth
- +904.8%search demand this quarter
- Competition
- 50%top-5 click share · 15 brands · 99 sellers
Flapen Score
Paddel against its category
The dotted line is the Sport & Freizeit average. Past it, Paddel is stronger. Inside it, weaker.
Market
The Paddel market on Amazon at a glance
Shoppers on Amazon Germany searched for Paddel 450K times last year and spent an estimated €264K. The top 5 brands take 75% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 450K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +904.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €264K a year.
- Searches, last 12 months
- 450K
- Growth, 90 days vs prior 90
- +904.8%
- Conversion, latest week
- 2.6%
- Market size, estimated
- €264Ka year
- Peak month
- July22.2× the quietest month
- Top search term
- paddel67K searches a year
02 · Price
A sale here is worth €22.59.
Listings sell for €22.59 on average, from €12.15 to €54.14. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €22.59 that is €6K to €11K a year per listing.
- Average price
- €22.59inside the $15 to $100 sweet spot
- Price range
- €12.15–€54.14
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €6K–€11K
- Returns
- 1.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #375 within Wassersport. It carries 837 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 55%
- Out of stock, average day
- 7.7%
- Average rank
- #375in Wassersport
- Average rating
- 4.38 starsAmazon Germany average 4.37 stars
- Average reviews
- 837per listing
- Listings tracked
- 31
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Paddel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
99
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
50%
Top 20: 89%
Open market
20%
- Brand 142%
- Brand 212%
- Brand 38%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Paddel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 22.2×
Search terms
Top Paddel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- paddel67K/yr
- sup paddel63K/yr
- paddel für stand-up paddling57K/yr
- doppelpaddel für sup36K/yr
- kajak paddel32K/yr
- paddel sup23K/yr
- paddle32K/yr
- sup paddel doppelpaddel21K/yr
- doppelpaddel23K/yr
- stand up paddle paddel15K/yr
Reviews and returns
What reviews say buyers love and hate about Paddel
We read the reviews and the return reasons for every product selling here.
“Das Produkt ist für mich mangelhaft”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paddel questions
Answered from the same tracked data.