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Miami Dolphins

a small market ($11K/yr) — Miami Dolphins doesn't clear our bar today.

Flapen Score

34
Skip it

Ranks 950 of 1,017 Sport & Freizeit niches · −16 vs the category median of 50

Market size 3Growth 15Conversion 5Competition 63Returns 62Price range 90Avg price 95Brand share 13Review moat 46Quality gap 27
This niche Category average · 1,017 niches

Is Miami Dolphins profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Miami Dolphins is a €11K/yr Amazon Germany market (106K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 34/100.

Miami Dolphins: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.9% over the last 90 days and 0.4% of searches end in a purchase.

€11K

revenue / yr

Units sold / yr750
Search volume / yr-19.9%106K
Conversion rate0.4%
Avg price€25.53

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers10 · 106
Top-5 product click share47%
Open market5%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 40 products

Sponsored placement30%
New entrants (1y)3· 1 succeeded
Avg rating4.6★
Avg reviews1,895

Top Miami Dolphins products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

€0€557€1K€2K€2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

106

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

47%

Top 20: 79%

Open market

4%

  • New Era86%
  • WILSON4%
  • NFL3%
  • Hand und Feuer1%
  • Junk Food1%
  • AOPREL1%
  • Open — no brand owns it (4 brands, 4%)

Miami Dolphins demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume106KCVR0.4%Products40Brands10Top 5 Brands95%OOS Rate7.2%Rating4.6★Reviews1,895Avg BSR#464
5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.1×

Top Miami Dolphins search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • nfl cap39K/yr
  • miami dolphins39K/yr
  • miami dolphins cap10K/yr
  • nfl cap herren8K/yr
  • football cap4K/yr
  • cap nfl3K/yr
  • dolphins2K/yr

What reviews say buyers love and hate about Miami Dolphins

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Gesamtgröße28%

Passt

Qualität insgesamt26%

Der perfekte Mix aus Style und Funktion – Robust, trocken und sieht top aus

Preis-Leistungs-Verhältnis11%

Preis Leistung super, Passform super

Komfort insgesamt6%

Stylish und bequem

beworben Vs Tatsächliches Produkt5%

Optisch sieht sie genauso aus wie auf den Produktbildern

What buyers complain about

91% of reviews
Qualität insgesamt32%

Ganz gutes cappy zwar nicht die aller beste Qualität

Gesamtgröße32%

Schwarze Cap fällt wesentlich kleiner aus als andere Farben

Farbe14%

Ausgeblichen

Funktionalität insgesamt9%

Leider keine Wirkung

Materialqualität5%

Material sehr dünn

Miami Dolphins return rate & reasons

Why buyers send it back, as a share of all return requests.

2.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
78%
2Form/Stil
5%
3Qualität insgesamt
4%
4beworben Vs Tatsächliches Produkt
2%
5Farbe
2%

Common Miami Dolphins questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Miami Dolphins 34/100 on Amazon Germany — Skip it. The niche generates €11K/yr across 40 tracked products. 1 of 3 products launched in the last 360 days are still selling. Search demand moved -19.9% over the last 90 days.
Search demand for Miami Dolphins on Amazon Germany peaks in Sep–Oct–Nov–Dec, where the busiest month runs 3.1× the quietest.