Is Kettenschloss Zange profitable to sell on Amazon Germany?

Flapen scores Kettenschloss Zange 48 out of 100 on Amazon Germany, a Fail. Shoppers spend €121K a year across 12 tracked products. Search demand grew +35.9% in the last 90 days.

How competitive is the Kettenschloss Zange niche on Amazon Germany?

12 brands and 35 sellers compete in Kettenschloss Zange on Amazon Germany. The top 5 Kettenschloss Zange products take 78% of clicks, and the top 5 brands take 78%.

What do buyers complain about in Kettenschloss Zange?

Kettenschloss Zange buyers on Amazon Germany complain most about Qualität insgesamt, Materialqualität, and Haltbarkeit. An estimated 0.6% of orders come back.

When does demand for Kettenschloss Zange peak?

Search demand for Kettenschloss Zange on Amazon Germany peaks in May–Jun, and the busiest month runs 4.5× the quietest.

What does it cost to enter the Kettenschloss Zange niche?

Kettenschloss Zange sells for €9.70 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €5.01 to €14.26. The average product has 1,791 reviews, the count a new listing must catch up to.

Kettenschloss Zange

Fail

Prices span $5.01–$14.26, mostly outside the sweet spot, so Kettenschloss Zange is a Fail.

Flapen Score: 48
48 / 100Ranks 596 of 1,017 Sport & Freizeit niches · −2 vs the category median of 50
Market size: €121K/yr86K searches / yr
90-day growth: +35.9%search demand this quarter
Competition: 78%top-5 click share · 12 brands · 35 sellers

Flapen Score

Kettenschloss Zange against its category

The dotted line is the Sport & Freizeit average. Past it, Kettenschloss Zange is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Kettenschloss Zange market on Amazon at a glance

Shoppers on Amazon Germany searched for Kettenschloss Zange 86K times last year and spent an estimated €121K. The top 5 brands take 78% of clicks. Demand peaks in May–Jun. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 14.6% of those searches ended in a purchase.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +35.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €121K a year.

Searches, last 12 months: 86K
Growth, 90 days vs prior 90: +35.9%
Conversion, latest week: 14.6%
Market size, estimated: €121Ka year
Peak month: June4.5× the quietest month
Top search term: kettenschloss zange27K searches a year

02 · Price

A sale here is worth €9.70.

Listings sell for €9.70 on average, from €5.01 to €14.26. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At €9.70 that is €7K to €10K a year per listing.

Average price: €9.70under the $15 to $100 sweet spot
Price range: €5.01–€14.26
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 750–1,000
Revenue per listing a year: €7K–€10K
Returns: 0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #204 within Radsport. It carries 1,791 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings: 75%
Prime listings: 100%
Out of stock, average day: 6.7%
Average rank: #204in Radsport
Average rating: 4.49 starsAmazon Germany average 4.37 stars
Average reviews: 1,791per listing
Listings tracked: 12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 37 months

Products

Top Kettenschloss Zange products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

17%

Brand 138%
Brand 210%
Brand 310%
Brand 410%
Brand 59%
Brand 66%
Open — no brand owns it (6 brands, 17%)

Demand

Kettenschloss Zange search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun · busiest ÷ quietest = 4.5×

Search terms

Top Kettenschloss Zange search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

kettenschloss zange27K/yr +39.0%12.8% conv.
kettenzange24K/yr +37.9%11.0% conv.
kettenzange fahrradkette14K/yr +29.2%12.0% conv.
kettenschlosszange9K/yr +30.1%11.6% conv.
fahrradkette zange3K/yr +42.8%10.1% conv.
ketten zange3K/yr +45.0%10.5% conv.
fahrrad kettenzange3K/yr +13.1%9.6% conv.
kettenzange fahrrad3K/yr +58.6%9.2% conv.

Reviews and returns

What reviews say buyers love and hate about Kettenschloss Zange

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”

14%of negative reviews mention “Qualität insgesamt”

0.6%of orders come back

“Billiges Produkt und eine totale Enttäuschung”

A buyer, on “Qualität insgesamt”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Kettenschloss Zange questions

Answered from the same tracked data.

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