handball
Worth a lookShows a fragmented shelf (top 5 take 22% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great22%top-5 click share — an open shelf
Avg price
Great€20.35avg listing price — sweet spot $15–$100
Price range
Great€8.00–€93.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great284.01avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Market size
Good€478K€478K/yr · 992K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Growth
Bad-27.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, handball is a €478K/yr Amazon Germany market (992K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 56/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
handball market data
- Units sold / yr
- 20K–25K
- avg 100–250/product
- Revenue / yr
- €407K–€509K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #40
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 88%
- Out of stock
- 7.4%
- Avg brand age
- 52 months
- Avg seller age
- 187 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
11 rising
Sellers
129
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
22%
Top 20: 58%
Open market
4%
- hummel38%
- Erima28%
- meteor9%
- Select9%
- Kempa6%
- CHAIZ6%
- Open — no brand owns it (5 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.4% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
Top handball search terms
- handball341K/yr
- handball größe 1203K/yr
- handball grösse 0159K/yr
- handball kinder49K/yr
- erima handball größe 120K/yr
- handball zubehör67K/yr
- handball größe 030K/yr
- erima magic white handball gr 17K/yr
- handbälle14K/yr
- kinder handball größe 010K/yr
Top handball products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Erima Magic White Training Handball (7202509) weiß/rot 1
Erima€17.654.4★147 rev
hummel hmlCLASSIC Energizer Handball RED/Marine/Light Blue 1
hummel€13.774.7★317 rev
Erima Flash Junior Handball (7202506) orange/blau 0
Erima€12.364.8★129 rev
hummel hmlCLASSIC Energizer Handball RED/Marine/Green 0
hummel€14.054.7★317 rev
hummel hmlCLASSIC Kids Handball Light Blue/Marine/RED 1
hummel€13.544.6★377 rev
Newest
by launch date
CHAIZ CNTRL Rookie Kids Handball | Harzfrei | Perfekte Größe für Kinder (Größe 0/1) | Maximaler Grip & Soft Touch | Ideal für Schule Training & Verein (Blau 0)
CHAIZ€24.457 rev
Kempa Handball für Kinder & Erwachsene | Leo | Softer & griffiger Trainings- und Spielball in Größe 0 bis 3 kempablau/schwarz 2
Kempa€14.5677 rev
Erima Magic White Training Handball (7202509) weiß/rot 1
Erima€17.65147 rev
Erima Flash Junior Handball (7202506) orange/blau 0
Erima€12.36129 rev
Erima Flash Junior Handball (7202507) Sky/Navy 0
Erima€13.48129 rev
Trending
90-day click momentumKempa Handball für Kinder & Erwachsene | Leo | Softer & griffiger Trainings- und Spielball in Größe 0 bis 3 kempablau/schwarz 2
Kempa€14.564.4★
hummel hmlCLASSIC Energizer Handball RED/Marine/Green 0
hummel€14.054.7★
hummel hmlCLASSIC Energizer HB RED/Marine 3
hummel€13.864.7★
Erima Magic White Training Handball (7202509) weiß/rot 2
Erima€17.684.4★
hummel HMLEASY Kids Blue/White 0.0
hummel€12.633.5★
What buyers say about handball
What buyers praise and complain about, mined from review topics.What buyers love
“Super Qualität”
“super Grip”
“Super Handball für Kinder”
“die Größe des Balls ideal für kleine Hände.”
“Ansonsten sieht er so aus wie auf dem Foto”
“Jeden Cent wert”
“Ins Schuhfach passt mein Kissen”
“Beste Sporttasche”
“Super farbe”
“Angenehmes Material”
What buyers complain about
“kleiner als bei anderen Herstellern”
“die Luft hält nicht!!!.”
“der tolle erste eindruck hält zwei Jahre- dann ab zum Plastikmüll -leider”
“Schlechte Qualität”
“Schlechte Naht und ungünstiges Material”
“dafür eindeutig zu teuer”
“Eher rutschig”
“spätestens ab der E-Jugend ist dieser hier nicht mehr geeignet.”
“Ball ist toll ABER die Farbe ist nicht wie auf dem Foto”
“Recht Schwer, ohne Backe schlecht zu greifen”
Top return reasons
Common questions
- Is handball profitable to sell on Amazon Germany?
- The niche generates €478K/yr across 78 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is -27.4%. Flapen's verdict: Worth a look (56/100).
- How competitive is the handball niche?
- 11 brands and 129 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in handball?
- Top complaints mined from reviews: Gesamtgröße, Inflation/Deflation, Haltbarkeit. The return rate is 1.9%.
- When does demand for handball peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.4× the quietest.
- What does it cost to enter the handball niche?
- Listings span €8.00–€93.24; the average listing price is €20.35 (sweet spot $15–$100). The average incumbent carries 284 reviews — the moat a new listing must climb.