fussball
Launch itA $1.8M/yr market growing +93.9% this quarter with returns at 0.7% — clears our launch bar.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Avg price
Great€21.93avg listing price — sweet spot $15–$100
Market size
Great€1.8M€1.8M/yr · 4.7M searches
Growth
Great+93.9%90-day search growth — must beat 0% to launch
Price range
Great€7.47–€88.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,159.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, fussball is a €1.8M/yr Amazon Germany market (4.7M searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jun–Jul. Verdict: Launch it — 66/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 80K–100K
- avg 1,500–2,000/product
- Revenue / yr
- €1.8M–€2.2M
- units × avg price
- Launch success
- 93%
- 14 of 15 new (360d)
- Conversion rate
- 1.7%
- Avg BSR
- #41
- Page quality
- 0%
- Prime
- 74%
- Sponsored
- 83%
- Out of stock
- 1.5%
- Avg brand age
- 33 months
- Avg seller age
- 184 days
Competition
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
218
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
48%
Top 20: 87%
Open market
3%
- adidas53%
- Derbystar26%
- uhlsport8%
- Erima5%
- Aipwerer4%
- Hy-Pro1%
- Open — no brand owns it (4 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +93.9% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 2.6×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 35 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
adidas Unisex Kinder FIFA World Cup 26 Trionda League Junior 350 Ball White/Team royal Blue/solar Blue/Power red 4
adidas€23.684.7★167 rev
Derbystar Bundesliga Brillant Replica v22
Derbystar€23.394.4★2,996 rev
adidas Unisex Starlancer Club Ball Recreation Ball White/Black 5
adidas€9.904.5★4,459 rev
adidas Unisex FIFA World Cup 26 Trionda League Ball White/Team royal Blue/solar Blue/Power red 5
adidas€26.554.7★258 rev
Erima Fussball Hybrid Training 719505 5
Erima€17.514.6★1,576 rev
Newest
by launch dateadidas Unisex Starlancer Club Ball Recreation Ball White/Black 5
adidas€9.904,459 rev
adidas Unisex Starlancer Club Ball Recreation Ball Blue/White 5
adidas€10.114,459 rev
adidas Unisex Starlancer Club Ball Recreation Ball Lucid Lemon/Black 5
adidas€9.984,459 rev
adidas Unisex Universadi Recreation Ball solar orange/Black 5
adidas€7.47627 rev
adidas UEFA Champions League UCL LGE Fußball 2026 JX9097 J290 Farbe:lila Größe:5
adidas€26.3033 rev
Trending
90-day click momentumadidas Unisex Starlancer Club Ball Recreation Ball Lucid Lemon/Black 5
adidas€9.984.5★
adidas Unisex Kinder FIFA World Cup 26 Trionda League Junior 350 Ball White/Team royal Blue/solar Blue/Power red 4
adidas€23.684.7★
uhlsport Fußball Team-Fußbälle - langlebige Trainingsbälle für das Mannschaftstraining - Fußball für Kinder und Erwachene Größe 3 Größe 4 und Größe 5 weiß/Marine/Fluo gelb
uhlsport€10.414.5★
uhlsport Player Fußball Fussball Ball für Erwachsene - Größe 5
uhlsport€8.034.6★
adidas WM Club Ball Fußball (White/red/Blue 5)
adidas€31.184.5★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt”
“Preis/Leistung ok”
“Tut was er soll”
“Mein Kind spielt gerne”
“die Kinder freuten sich über die Farben.”
“Passt”
“schönes Design”
“Spiele gehalten haben, ohne dass etwas kaputt geht,”
“Er lässt sich super aufpumpen”
“Schöner Lederfussball”
What buyers complain about
“Völliger Müll - Ball ist bereits nach 2 Monaten defekt”
“Null Qualität”
“Schade um das ganze Geld”
“Verliert Luft”
“Leider ist eine Naht defekt”
“Super Bissen kleiner als Normal Ball”
“Zu Gross zu schwer sieht aus wie eine Bowling Kugel”
“Farbe ist nicht ganz lichtecht”
“ein Ball sollte rund sein und keine ei Form haben so sonst sieht er schön auss deswegen 2 Sterne sonst eigentlich nur 0”
“So kann ich das nicht verschenken”
Top return reasons
Common questions
- Is fussball profitable to sell on Amazon Germany?
- The niche generates €1.8M/yr across 35 tracked products. 14 of 15 products launched in the last 360 days are still selling. 90-day search growth is +93.9%. Flapen's verdict: Launch it (66/100).
- How competitive is the fussball niche?
- 10 brands and 218 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in fussball?
- Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Preis-Leistungs-Verhältnis. The return rate is 0.7%.
- When does demand for fussball peak?
- Demand peaks in Jun–Jul; the busiest month runs 2.6× the quietest.
- What does it cost to enter the fussball niche?
- Listings span €7.47–€88.98; the average listing price is €21.93 (sweet spot $15–$100). The average incumbent carries 1,159 reviews — the moat a new listing must climb.
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