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Fitnessraum

soft demand (-37.3% this quarter) — Fitnessraum doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 701 of 1,017 Sport & Freizeit niches · −5 vs the category median of 50

Market size 22Growth 6Conversion 41Competition 48Returns 97Price range 84Avg price 90Brand share 45Review moat 43Quality gap 48
This niche Category average · 1,017 niches

Is Fitnessraum profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Fitnessraum is a €86K/yr Amazon Germany market (124K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 45/100.

Fitnessraum: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -37.3% over the last 90 days and 3.3% of searches end in a purchase.

€86K

revenue / yr

Units sold / yr4K
Search volume / yr-37.3%124K
Conversion rate3.3%
Avg price€21.09

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers14 · 19
Top-5 product click share56%
Open market22%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement100%
New entrants (1y)2· 0 succeeded
Avg rating4.5★
Avg reviews2,192

Top Fitnessraum products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€9K€13K€17K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

19

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

56%

Top 20: 98%

Open market

17%

  • NEOLYMP31%
  • LILENO SPORTS22%
  • Stepwaver14%
  • THAILE6%
  • HAPBEAR5%
  • ALPIDEX5%
  • Open — no brand owns it (8 brands, 17%)

Fitnessraum demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume124KCVR3.3%Products22Brands14Top 5 Brands78%OOS Rate8.4%Rating4.5★Reviews2,192Avg BSR#14
6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.7×

Top Fitnessraum search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • laufband matte schalldämmend14K/yr
  • bodenplatte8K/yr
  • laufband matte12K/yr
  • puzzlematte 60x606K/yr
  • matte für laufband10K/yr
  • laufband unterlage8K/yr
  • gummifliesen5K/yr
  • kampfsportmatten6K/yr
  • matte laufband schalldämmend5K/yr
  • ringer matte4K/yr

What reviews say buyers love and hate about Fitnessraum

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Qualität insgesamt18%

Top Produkt

Preis-Leistungs-Verhältnis11%

Preis / Leistung top

beworben Vs Tatsächliches Produkt11%

Tut was sie soll

Gesamtgröße10%

Perfekte Größe für Zwift Ride plus Rolle

Materialqualität7%

Material und Größe Top

What buyers complain about

70% of reviews
Dicke16%

allerdings zu dünn

Geruch11%

Die Matte stinkt extrem nach Chemie

Qualität insgesamt10%

sehr schlecht und daher kein beurteilung ok

Griff9%

absolut nicht rutschfest

Preis-Leistungs-Verhältnis8%

Teuer

Fitnessraum return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
40%
2Geruch
8%
3Dünn
7%
4Qualität insgesamt
7%
5Funktionalität insgesamt
5%

Common Fitnessraum questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fitnessraum 45/100 on Amazon Germany — Skip it. The niche generates €86K/yr across 22 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -37.3% over the last 90 days.
Search demand for Fitnessraum on Amazon Germany peaks in Jan–Feb–Nov–Dec, where the busiest month runs 2.7× the quietest.