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Fitness Tracker Ohne Display

Fail

Buyers convert on only 0.9% of searches, so Fitness Tracker Ohne Display is a Fail.

Flapen Score
39
39 / 100
Ranks 866 of 1,017 Sport & Freizeit niches · −11 vs the category median of 50
Market size
€226K/yr257K searches / yr
90-day growth
+3.2%search demand this quarter
Competition
75%top-5 click share · 10 brands · 66 sellers

Flapen Score

Fitness Tracker Ohne Display against its category

The dotted line is the Sport & Freizeit average. Past it, Fitness Tracker Ohne Display is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fitness Tracker Ohne Display market on Amazon at a glance

Shoppers on Amazon Germany searched for Fitness Tracker Ohne Display 257K times last year and spent an estimated €226K. The top 5 brands take 86% of clicks. Demand peaks in Apr–May. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 257K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €226K a year.

Searches, last 12 months
257K
Growth, 90 days vs prior 90
+3.2%
Conversion, latest week
0.9%
Market size, estimated
€226Ka year
Peak month
May2.0× the quietest month
Top search term
fitness tracker ohne display52K searches a year

02 · Price

A sale here is worth €96.70.

Listings sell for €96.70 on average, from €50.69 to €207.46. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €96.70 that is €0 to €10K a year per listing.

Average price
€96.70inside the $15 to $100 sweet spot
Price range
€50.69–€207.46
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€10K
Returns
4.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #345 within Sportelektronik. It carries 1,232 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
93%
Out of stock, average day
8.7%
Average rank
#345in Sportelektronik
Average rating
3.97 starsAmazon Germany average 4.37 stars
Average reviews
1,232per listing
Listings tracked
14

04 · Newcomers

4 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
26 months

Products

Top Fitness Tracker Ohne Display products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

66

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

10%

  • Brand 137%
  • Brand 233%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (4 brands, 10%)

Demand

Fitness Tracker Ohne Display search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '25Spike '25Black Friday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May · busiest ÷ quietest = 2.0×

Search terms

Top Fitness Tracker Ohne Display search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fitness tracker ohne display52K/yr
  • polar loop96K/yr
  • fitness armband ohne display24K/yr
  • hume band15K/yr
  • polar loop 213K/yr
  • fitness tracker fußgelenk7K/yr
  • hume health band8K/yr
  • smart armband damen9K/yr
  • blutdruckmessgerät armband10K/yr
  • fitness tracker armband ohne display6K/yr

Reviews and returns

What reviews say buyers love and hate about Fitness Tracker Ohne Display

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Akkulaufzeit”
8%of negative reviews mention “Software/Anwendung”
4.3%of orders come back
“App unübersichtlich”
A buyer, on “Software/Anwendung”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Fitness Tracker Ohne Display questions

Answered from the same tracked data.