Is Fahrrad Navi profitable to sell on Amazon Germany?

Flapen scores Fahrrad Navi 52 out of 100 on Amazon Germany, a Maybe. Shoppers spend €2.5M a year across 13 tracked products. 3 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew +75.9% in the last 90 days.

How competitive is the Fahrrad Navi niche on Amazon Germany?

5 brands and 176 sellers compete in Fahrrad Navi on Amazon Germany. The top 5 Fahrrad Navi products take 71% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Fahrrad Navi?

Fahrrad Navi buyers on Amazon Germany complain most about Navi, Benutzerfreundlichkeit, and Funktionalität insgesamt. An estimated 2.6% of orders come back.

When does demand for Fahrrad Navi peak?

Search demand for Fahrrad Navi on Amazon Germany peaks in May–Jun–Jul–Aug, and the busiest month runs 4.5× the quietest.

What does it cost to enter the Fahrrad Navi niche?

Fahrrad Navi sells for €221.82 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €9.05 to €745.71. The average product has 400 reviews, the count a new listing must catch up to.

Fahrrad Navi

Maybe

Shoppers spend an estimated $2.5M a year here. But the top 5 brands take 100% of clicks, so Fahrrad Navi is a Maybe.

Filters High Price

Flapen Score: 52
52 / 100Top 42% of 1,017 Sport & Freizeit niches · +2 vs the category median of 50
Market size: €2.5M/yr904K searches / yr
90-day growth: +75.9%search demand this quarter
Competition: 71%top-5 click share · 5 brands · 176 sellers

Flapen Score

Fahrrad Navi against its category

The dotted line is the Sport & Freizeit average. Past it, Fahrrad Navi is stronger. Inside it, weaker.

52Maybe

This niche Category average

See the method

Market

The Fahrrad Navi market on Amazon at a glance

Shoppers on Amazon Germany searched for Fahrrad Navi 904K times last year and spent an estimated €2.5M. All 5 brands take every click. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 904K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +75.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.5M a year.

Searches, last 12 months: 904K
Growth, 90 days vs prior 90: +75.9%
Conversion, latest week: 1.3%
Market size, estimated: €2.5Ma year
Peak month: July4.5× the quietest month
Top search term: garmin edge148K searches a year

02 · Price

A sale here is worth €221.82.

Listings sell for €221.82 on average, from €9.05 to €745.71. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At €221.82 that is €111K to €166K a year per listing.

Average price: €221.82above the $15 to $100 sweet spot
Price range: €9.05–€745.71
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 8K–10K
Units per listing a year: 500–750
Revenue per listing a year: €111K–€166K
Returns: 2.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #102 within Sportelektronik. It carries 400 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings: 77%
Prime listings: 92%
Out of stock, average day: 6.3%
Average rank: #102in Sportelektronik
Average rating: 4.32 starsAmazon Germany average 4.37 stars
Average reviews: 400per listing
Listings tracked: 13

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 3
Successful launches: 3Amazon's first-year sales bar
Average brand age: 34 months

Products

Top Fahrrad Navi products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

176

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

Brand 174%
Brand 211%
Brand 36%
Brand 46%
Brand 54%

Demand

Fahrrad Navi search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.5×

Search terms

Top Fahrrad Navi search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

garmin edge148K/yr +81.3%0.6% conv.
garmin fahrradcomputer124K/yr +65.5%0.6% conv.
garmin edge explore 284K/yr +125.7%4.4% conv.
fahrrad navi78K/yr +70.6%0.3% conv.
garmin edge 84065K/yr +80.2%0.5% conv.
garmin edge 85047K/yr +98.1%0.2% conv.
garmin edge 105055K/yr +88.9%0.2% conv.
igpsport31K/yr +78.1%0.5% conv.
fahrrad navigationsgeräte38K/yr +52.1%0.3% conv.
garmin edge 104043K/yr +37.4%0.2% conv.

Reviews and returns

What reviews say buyers love and hate about Fahrrad Navi

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Navi”

17%of negative reviews mention “Navi”

2.6%of orders come back

“Das größte Problem ist aber GPS: Firmware aktualisiert, neu gestartet, draußen getestet, Route mehrfach übertragen – trotzdem ständig "GPS wird erfasst." und keine Position. Navigation”

A buyer, on “Navi”17% of negative reviews mention the same topic

Every topic