Coleman
Coleman shows demand growing +150.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 22% of 1,017 Sport & Freizeit niches · +8 vs the category median of 50
Is Coleman profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Coleman is a €64K/yr Amazon Germany market (78K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 58/100.
Coleman: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +150.5% over the last 90 days and 0.4% of searches end in a purchase.
€64K
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 68 products
Top Coleman products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Coleman Coastline 3 Plus Zelt
- Price
- €127.79
- Rating
- 4.4/5
- Reviews
- 3,005
- Age
- 19y ago
tectake Tunnelzelt 6 Personen Familienzelt Zelt groß mit Vorzelt und Bodenplane UV-Schutz Camping Zelt inkl. Tragetasche 350 x 480 x 195 cm - dunkelgrau/hellgrau
- Price
- €105.45
- Rating
- 3.5/5
- Reviews
- 186
- Age
- 3y ago
JUSTCAMP Atlanta 5 Familienzelt für 5 Personen - Tunnelzelt mit Stehhöhe inkl. Vordach & Boden Eingang mit Fliegengitter - Campingzelt groß geräumig wasserdicht - Ideal für Campen & Festival
- Price
- €229.79
- Rating
- 4.5/5
- Reviews
- 736
- Age
- 5y ago
Coleman Darwin 3 Plus Zelt
- Price
- €68.73
- Rating
- 3.8/5
- Reviews
- 417
- Age
- 3y ago
Coleman Octagon 8 Zelt
- Price
- €207.15
- Rating
- 4.3/5
- Reviews
- 1,950
- Age
- 11y ago
Trending
90-day click momentum
UNP Familienzelt 10 Personen großes Campingzelt wasserdicht 1500 mm PU 549 x 274 x 198 cm 2 Räume mit Trennwand 5 Mesh-Fenster 198 cm Stehhöhe für Familiencamping und Festivals
- Price
- €158.01
- Rating
- 4.4/5
- Reviews
- 2,534
- Age
- 3y ago
CAMPROS CP Camping Zelt 6-8 Personen großes Familienzelt 427 x 274 x 183 cm 2 Räume mit Trennwand Stehhöhe schneller Aufbau in 5 Minuten Gute Belüftung Outdoor Zelt für Familie
- Price
- €133.25
- Rating
- 4.4/5
- Reviews
- 3,900
- Age
- 10mo ago
Coleman Instant Skylodge 4 Sofortiges Zelt Blue Nights 4 Personen
- Price
- €124.37
- Rating
- 4.3/5
- Reviews
- 12,230
- Age
- 2y ago
Coleman Fastpitch Swagger 3 Zelt | Schneller Aufbau in 2 Minuten | Kompaktes 3-Personen-Kabinenzelt | Campingzelt für 3 Mann | Festivalzelt | wasserdicht 3000 mm Wassersäule | Eingenähte Bodenplane
- Price
- €158.07
- Rating
- 4.4/5
- Reviews
- 3,005
- Age
- 1y ago
Coleman Darwin 4 Plus Blackout Zelt
- Price
- €125.81
- Rating
- 3.8/5
- Reviews
- 417
- Age
- 1y ago
Newest
by launch date
Amazon Basics Schnellaufbau-Campingzelt mit Regenplane und Tragetasche für 10 Personen für Camping Grün
- Price
- €151.20
- Rating
- 4.4/5
- Reviews
- 324
- Age
- 10mo ago
CAMPROS CP Camping Zelt 6-8 Personen großes Familienzelt 427 x 274 x 183 cm 2 Räume mit Trennwand Stehhöhe schneller Aufbau in 5 Minuten Gute Belüftung Outdoor Zelt für Familie
- Price
- €133.25
- Rating
- 4.4/5
- Reviews
- 3,900
- Age
- 10mo ago
Aufblasbares Campingzelt mit Kaminöffnung & Dachfenster Aufblasbare Zelt für 2-10per mit Luftpumpe Zelt Aufblasbar aus Wasserdichtem Oxford-Stoff für Jahreszeiten Schneller Aufbau Luftzelte
- Price
- €421.28
- Rating
- 4.5/5
- Reviews
- 310
- Age
- 1y ago
Ytaoeo Aufblasbares Zelt Outdoor Camping Zelt für 8-10 Personen mit Kaminöffnung Aufblasbares Campingzelt aus Wasserdichtem Oxford-Stoff Air Glamping Zelte für 4 Jahreszeiten Camping
- Price
- €449.48
- Rating
- 4.2/5
- Reviews
- 249
- Age
- 1y ago
400x300x210cm Aufblasbares Gampingzelt für 4-10 Personen Großes Outdoor Zelt mit Luftpumpe & Mesh Fenster 420D Oxford Wasserdicht 3000mm & UV50+ für 4 Jahreszeiten 5 Min Schneller Aufbau
- Price
- €338.24
- Rating
- 4.1/5
- Reviews
- 12
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.
Brands
23 flat
Sellers
118
Top-5 brand share
71%
Top 20: 99%
Top-5 click share
27%
Top 20: 59%
Open market
25%
- Coleman34%
- JUSTCAMP12%
- Skandika12%
- tectake7%
- CampFeuer6%
- unp4%
Coleman demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 7.7×
Top Coleman search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- coleman zelt23K/yr
- tunnelzelt 6 personen15K/yr
- zelt 10 personen11K/yr
- zelt 8 personen wasserdicht xxl6K/yr
- stehzelt5K/yr
- familienzelt 8 personen6K/yr
- hauszelt 6 personen wasserdicht5K/yr
- high peak3K/yr
- vango zelt3K/yr
What reviews say buyers love and hate about Coleman
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“Stabiles großes Zelt ohne Kritik”
“Genug Platz”
“Einzig die Größe war top”
“Super Zelt für den Preis”
“Wasserfestigkeit”
What buyers complain about
63% of reviews“Einmal und nie wieder”
“Not water proof”
“ist wirklich riesig”
“Aufbau nicht möglich”
“Ein teurer Spaß”
Coleman return rate & reasons
Why buyers send it back, as a share of all return requests.
1.9%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Coleman questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
