Is Balance Pad profitable to sell on Amazon Germany?

Flapen scores Balance Pad 35 out of 100 on Amazon Germany, a Fail. Shoppers spend €202K a year across 7 tracked products. Search demand grew -21.3% in the last 90 days.

How competitive is the Balance Pad niche on Amazon Germany?

6 brands and 11 sellers compete in Balance Pad on Amazon Germany. The top 5 Balance Pad products take 93% of clicks, and the top 5 brands take 97%.

What do buyers complain about in Balance Pad?

Balance Pad buyers on Amazon Germany complain most about Kissen, Preis-Leistungs-Verhältnis, and Griff. An estimated 0.9% of orders come back.

When does demand for Balance Pad peak?

Search demand for Balance Pad on Amazon Germany peaks in Nov, and the busiest month runs 1.7× the quietest.

What does it cost to enter the Balance Pad niche?

Balance Pad sells for €16.39 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €9.08 to €19.75. The average product has 3,439 reviews, the count a new listing must catch up to.

Balance Pad

Fail

The top 5 products take 93% of clicks, so Balance Pad is a Fail.

Flapen Score: 35
35 / 100Ranks 937 of 1,017 Sport & Freizeit niches · −15 vs the category median of 50
Market size: €202K/yr330K searches / yr
90-day growth: -21.3%search demand this quarter
Competition: 93%top-5 click share · 6 brands · 11 sellers

Flapen Score

Balance Pad against its category

The dotted line is the Sport & Freizeit average. Past it, Balance Pad is stronger. Inside it, weaker.

35Fail

This niche Category average

See the method

Market

The Balance Pad market on Amazon at a glance

Shoppers on Amazon Germany searched for Balance Pad 330K times last year and spent an estimated €202K. The top 5 brands take 97% of clicks. Demand peaks in Nov. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 330K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €202K a year.

Searches, last 12 months: 330K
Growth, 90 days vs prior 90: -21.3%
Conversion, latest week: 3.7%
Market size, estimated: €202Ka year
Peak month: November1.7× the quietest month
Top search term: balance pad287K searches a year

02 · Price

A sale here is worth €16.39.

Listings sell for €16.39 on average, from €9.08 to €19.75. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At €16.39 that is €12K to €16K a year per listing.

Average price: €16.39inside the $15 to $100 sweet spot
Price range: €9.08–€19.75
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 13K–15K
Units per listing a year: 750–1,000
Revenue per listing a year: €12K–€16K
Returns: 0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #16 within Fitness. It carries 3,439 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 0.5%
Average rank: #16in Fitness
Average rating: 4.57 starsAmazon Germany average 4.37 stars
Average reviews: 3,439per listing
Listings tracked: 7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 44 months

Products

Top Balance Pad products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

Brand 160%
Brand 213%
Brand 311%
Brand 49%
Brand 53%
Brand 63%

Demand

Balance Pad search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Balance Pad search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

balance pad287K/yr -21.4%2.0% conv.
balance pad erwachsene13K/yr -38.3%2.2% conv.
balance-pad9K/yr -24.3%1.0% conv.
balance matte7K/yr -22.2%2.2% conv.
physio balance pad3K/yr +163.0%4.9% conv.
balance pads6K/yr -23.4%0.8% conv.
balancepad5K/yr -25.5%1.8% conv.

Reviews and returns

What reviews say buyers love and hate about Balance Pad

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”

20%of negative reviews mention “Kissen”

0.9%of orders come back

“CXL Balance Pad kam ohne Bänder und Kissen”

A buyer, on “Kissen”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Balance Pad questions

Answered from the same tracked data.

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