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Partybeleuchtung

Maybe

The top 5 brands take only 37% of clicks. But buyers convert on only 1.1% of searches, so Partybeleuchtung is a Maybe.

Flapen Score
58
58 / 100
Top 5% of 112 Musikinstrumente & DJ-Equipment niches · +13 vs the category median of 45
Market size
€258K/yr316K searches / yr
90-day growth
-3.6%search demand this quarter
Competition
22%top-5 click share · 56 brands · 121 sellers

Flapen Score

Partybeleuchtung against its category

The dotted line is the Musikinstrumente & DJ-Equipment average. Past it, Partybeleuchtung is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Partybeleuchtung market on Amazon at a glance

Shoppers on Amazon Germany searched for Partybeleuchtung 316K times last year and spent an estimated €258K. The top 5 brands take 37% of clicks. Demand peaks in Nov–Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 316K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €258K a year.

Searches, last 12 months
316K
Growth, 90 days vs prior 90
-3.6%
Conversion, latest week
1.1%
Market size, estimated
€258Ka year
Peak month
December2.2× the quietest month
Top search term
dj licht44K searches a year

02 · Price

A sale here is worth €72.16.

Listings sell for €72.16 on average, from €11.44 to €244.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €72.16 that is €0 to €7K a year per listing.

Average price
€72.16inside the $15 to $100 sweet spot
Price range
€11.44–€244.88
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€7K
Returns
3.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #69 within Musikinstrumente & DJ-Equipment. It carries 292 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
15.8%
Average rank
#69in Musikinstrumente & DJ-Equipment
Average rating
4.27 starsAmazon Germany average 4.37 stars
Average reviews
292per listing
Listings tracked
90

04 · Newcomers

11 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
30
Successful launches
11Amazon's first-year sales bar
Average brand age
33 months

Products

Top Partybeleuchtung products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

56 rising

Sellers

121

Top-5 brand share

37%

Top 20: 77%

Top-5 click share

22%

Top 20: 58%

Open market

59%

  • Brand 111%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Partybeleuchtung search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Partybeleuchtung search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dj licht44K/yr
  • partybeleuchtung30K/yr
  • party laser31K/yr
  • disco laser29K/yr
  • dj lichtanlage19K/yr
  • party beleuchtung14K/yr
  • laser party16K/yr
  • laser disco15K/yr
  • lichttechnik & zubehör12K/yr
  • led party11K/yr

Reviews and returns

What reviews say buyers love and hate about Partybeleuchtung

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Helligkeit/Glanz/Glühen”
14%of negative reviews mention “Haltbarkeit”
3.1%of orders come back
“Leider schnell defekt”
A buyer, on “Haltbarkeit”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Partybeleuchtung questions

Answered from the same tracked data.