Is Schwimmsessel profitable to sell on Amazon Germany?

Flapen scores Schwimmsessel 73 out of 100 on Amazon Germany, a Pass. Shoppers spend €182K a year across 47 tracked products. 19 of the 20 products launched in the last year cleared the first-year sales bar. Search demand grew >1,000% in the last 90 days.

How competitive is the Schwimmsessel niche on Amazon Germany?

32 brands and 104 sellers compete in Schwimmsessel on Amazon Germany. The top 5 Schwimmsessel products take 38% of clicks, and the top 5 brands take 53%.

What do buyers complain about in Schwimmsessel?

Schwimmsessel buyers on Amazon Germany complain most about Qualität insgesamt, Haltbarkeit, and beworben Vs Tatsächliches Produkt. An estimated 0.9% of orders come back.

When does demand for Schwimmsessel peak?

Search demand for Schwimmsessel on Amazon Germany peaks in May–Jun–Jul–Aug, and the busiest month runs 140.8× the quietest.

What does it cost to enter the Schwimmsessel niche?

Schwimmsessel sells for €18.14 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €9.56 to €37.16. The average product has 1,726 reviews, the count a new listing must catch up to.

Schwimmsessel

Pass

Schwimmsessel scores 73 out of 100, a Pass. Shoppers spend an estimated $182K a year here, search demand grew >1,000% this quarter, and an estimated 0.9% of orders come back.

Flapen Score: 73
73 / 100Top 1% of 4,240 Küche, Haushalt & Wohnen niches · +25 vs the category median of 48
Market size: €182K/yr399K searches / yr
90-day growth: >1,000%search demand this quarter
Competition: 38%top-5 click share · 32 brands · 104 sellers

Flapen Score

Schwimmsessel against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Schwimmsessel is stronger. Inside it, weaker.

73Pass

This niche Category average

See the method

Market

The Schwimmsessel market on Amazon at a glance

Shoppers on Amazon Germany searched for Schwimmsessel 399K times last year and spent an estimated €182K. The top 5 brands take 53% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 73 out of 100, a Pass.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 399K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated €182K a year.

Searches, last 12 months: 399K
Growth, 90 days vs prior 90: >1,000%
Conversion, latest week: 2.5%
Market size, estimated: €182Ka year
Peak month: June140.8× the quietest month
Top search term: pool sitz56K searches a year

02 · Price

A sale here is worth €18.14.

Listings sell for €18.14 on average, from €9.56 to €37.16. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €18.14 that is €5K to €9K a year per listing.

Average price: €18.14inside the $15 to $100 sweet spot
Price range: €9.56–€37.16
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 250–500
Revenue per listing a year: €5K–€9K
Returns: 0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #54 within Wohnzimmer. It carries 1,726 reviews at 3.74 stars, so a new listing needs social proof before a better product.

Sponsored listings: 87%
Prime listings: 81%
Out of stock, average day: 13.1%
Average rank: #54in Wohnzimmer
Average rating: 3.74 starsAmazon Germany average 4.37 stars
Average reviews: 1,726per listing
Listings tracked: 47

04 · Newcomers

19 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 20
Successful launches: 19Amazon's first-year sales bar
Average brand age: 24 months

Products

Top Schwimmsessel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

32 rising

Sellers

104

Top-5 brand share

53%

Top 20: 88%

Top-5 click share

38%

Top 20: 73%

Open market

42%

Brand 119%
Brand 211%
Brand 39%
Brand 48%
Brand 56%
Brand 65%

Demand

Schwimmsessel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 140.8×

Search terms

Top Schwimmsessel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

pool sitz56K/yr >1,000%1.7% conv.
schwimmsessel48K/yr >1,000%1.8% conv.
poolsessel für erwachsene40K/yr >1,000%2.6% conv.
poolsessel28K/yr >1,000%3.3% conv.
schwimmsessel für pool erwachsene29K/yr >1,000%2.5% conv.
aufblasbarer sessel für pool21K/yr >1,000%2.0% conv.
pool sessel aufblasbar20K/yr >1,000%2.7% conv.
poolsitze erwachsene19K/yr >1,000%2.3% conv.
poolsitz18K/yr >1,000%2.3% conv.
wassersessel19K/yr >1,000%1.8% conv.

Reviews and returns

What reviews say buyers love and hate about Schwimmsessel

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Komfort insgesamt”

20%of negative reviews mention “Qualität insgesamt”

0.9%of orders come back

“Defekt, schlechte Qualität”

A buyer, on “Qualität insgesamt”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Schwimmsessel questions

Answered from the same tracked data.

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