How competitive is the Zara Parfüm Damen niche on Amazon Germany?

5 brands and 96 sellers compete in Zara Parfüm Damen on Amazon Germany. The top 5 Zara Parfüm Damen products take 71% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Zara Parfüm Damen niche?

Zara Parfüm Damen sells for €29.82 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €15.13–€45.68. The average incumbent carries 3,300 reviews — the moat a new listing must climb.

Zara Parfüm Damen

brand-locked demand (top 5 brands take 100% of clicks) — Zara Parfüm Damen doesn't clear our bar today.

Flapen Score

Skip it

Ranks 1,107 of 1,260 Kosmetik niches · −10 vs the category median of 47

This niche Category average · 1,260 niches

Is Zara Parfüm Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Zara Parfüm Damen is a €20K/yr Amazon Germany market (86K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.

Zara Parfüm Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -3.0% over the last 90 days and 0.8% of searches end in a purchase.

€20K

revenue / yr

Units sold / yr1K

Search volume / yr-3.0%86K

Conversion rate0.8%

Avg price€29.82

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 96

Top-5 product click share71%

Open market0%

Avg brand age75 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 15 products

Top Zara Parfüm Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Zara Parfüm Red Temptation 80 ml Eau De Parfum Damenparfüm Damenduft

Price: €34.14
Rating: 4.3/5
Reviews: 317
Age: 2y ago

GOLDEN DECADE Parfüm EDP 80 ML Eau de Parfum

Price: €34.86
Rating: 4.6/5
Reviews: 85
Age: 2y ago

Zara RED TEMPTATION EDP 30 ML

Price: €22.72
Rating: 4.1/5
Reviews: 1,039
Age: 2y ago

ZARA Hypnotic Vanilla Eau de Parfum 30 ml Femininer Duft mit Goldener Vanille

Price: €23.29
Rating: 4.4/5
Reviews: 300
Age: 1y ago

Zara Amber Fusion Eau de Parfum für Damen 30 ml

Price: €23.11
Rating: 4.4/5
Reviews: 223
Age: 1y ago

Newest

by launch date

4Pcs Premium Parfüm Geschenkset für Frauen Langanhaltender Duft Parfüm Tragbarer Damendüfte Hautverträgliche Parfüm Geschenk Freundin Geburtstagsgeschenk für Frauen

Price: €20.43
Rating: 3.8/5
Reviews: 34
Age: 7mo ago

Zara Amber Fusion Eau de Parfum für Damen 30 ml

Price: €23.11
Rating: 4.4/5
Reviews: 223
Age: 1y ago

ZARA Applejuice Eau de Toilette 90 ml nachfüllbar

Price: €31.55
Rating: 4.3/5
Reviews: 150
Age: 1y ago

ZARA Hypnotic Vanilla Eau de Parfum 30 ml Femininer Duft mit Goldener Vanille

Price: €23.29
Rating: 4.4/5
Reviews: 300
Age: 1y ago

Zara Hypnotic Vanilla Bloom Eau de Parfum für Damen Eau de Parfum 80 ml

Price: €41.20
Rating: 4.6/5
Reviews: 15
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

ZARA72%
dalerno22%
WALDSEELE3%
Roberto Cavalli2%
Lattafa2%

Zara Parfüm Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume86KCVR0.8%Products15Brands5Top 5 Brands100%OOS Rate0.0%Rating4.3★Reviews3,300Avg BSR#1,091

Top Zara Parfüm Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

zara parfüm damen53K/yr +2.3%0.9% conv.
zara parfum7K/yr -2.0%0.3% conv.
zara perfume6K/yr -7.0%0.1% conv.
zara parfüm5K/yr +4.5%0.4% conv.
zara golden decade parfüm3K/yr -19.2%3.0% conv.
zara red temptation5K/yr -34.6%3.6% conv.
red zara temptation parfüm3K/yr -1.8%4.2% conv.
red temptation zara parfum5K/yr -39.8%4.3% conv.

What reviews say buyers love and hate about Zara Parfüm Damen

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews

Geruch81%

“Duft”

Geschenk Zweck5%

“Super Geschenk”

Preis-Leistungs-Verhältnis5%

“Tolle Kombination für einen kleinen Preis”

Qualität insgesamt3%

“Super Produkte”

Eignung heißes Wetter1%

“er ist perfekt für den Sommer!”

What buyers complain about

80% of reviews

Geruch33%

“Einfach Dufte”

Haltbarkeit16%

“hält nicht lange”

Defekt Material/Teile7%

“Leider das kleine schwarze Flächen kaputt angekommen”

Allergien7%

“Réactions”

Qualität insgesamt7%

“Richtig schlechte Qualität... bekomme als Email das das Paket zurück senden soll”

Zara Parfüm Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

76%

2Gesamtgröße

3beworben Vs Tatsächliches Produkt

4Qualität insgesamt

5Auslaufsicher

Common Zara Parfüm Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Zara Parfüm Damen 37/100 on Amazon Germany — Skip it. The niche generates €20K/yr across 15 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -3.0% over the last 90 days.

Zara Parfüm Damen buyers on Amazon Germany complain most about Geruch, Haltbarkeit, Defekt Material/Teile, the themes mined from the niche's reviews. Its return rate is 0.6%.