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zadig und voltaire

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 46Growth 34Conversion 38Competition 23Returns 99Price range 72Avg price 92Brand share 0Review moat 84Quality gap 21

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great€53.00

avg listing price — sweet spot $15–$100

Review moat

Great310.25

avg incumbent reviews — the moat a new listing must climb

Price range

Good€27.60–€127.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€245K

€245K/yr · 151K searches

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Growth

Okay+6.9%

90-day search growth — must beat 0% to launch

Competition

Bad72%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, zadig und voltaire is a €245K/yr Amazon Germany market (151K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

zadig und voltaire market data

Units sold / yr
4K–5K
avg 250–500/product
Revenue / yr
€212K–€265K
units × avg price
Conversion rate
3.1%
Avg BSR
#918
Page quality
0%
Prime
50%
Sponsored
6%
Out of stock
0.0%
Avg brand age
59 months
Avg seller age
180 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

75

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Zadig & Voltaire100%

Demand

Weekly Amazon search volume, last 42 weeks — +6.9% search growth over the last 90 days.
8K6KSpike '25Black Friday '25Spike '26Sep '25Nov '25Dec '25Feb '26Apr '26May '26

Top zadig und voltaire search terms

  • zadig und voltaire78K/yr
  • zadig und voltaire this is her43K/yr
  • zadig und voltaire parfüm14K/yr
  • zadig & voltaire6K/yr
  • zadig voltaire6K/yr
  • zadig4K/yr
  • zadig&voltaire881/yr
All search terms

Top zadig und voltaire products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€12K10%€25K15%€37K20%€49K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about zadig und voltaire

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch91%

“Mega Duft”

Qualität insgesamt3%

“Sehr guter Artikel”

Haltbarkeit3%

“langanhaltend, ohne aufdringlich zu sein.”

Gesamtgröße1%

“Er passt aus meiner Sicht am besten in den Frühling”

What buyers complain about

Geruch50%

“Es riecht nach eingemachter Wurst und das tagelang”

Qualität insgesamt25%

“Sieht irgendwie billig aus,als ob auf dem Glas ein Klebestreifen drauf ist”

Top return reasons

Geruch58%
beworben Vs Tatsächliches Produkt8%
Funktionalität insgesamt8%
Auslaufsicher4%
Haltbarkeit4%
Ethischer Handel/Fairer Handel4%
Motorleistung4%
Produktzustand4%
Farbe4%
Stärke2%

Common questions

Is zadig und voltaire profitable to sell on Amazon Germany?
The niche generates €245K/yr across 16 tracked products. 90-day search growth is +6.9%. Flapen's verdict: Skip it (44/100).
How competitive is the zadig und voltaire niche?
1 brands and 75 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in zadig und voltaire?
Top complaints mined from reviews: Geruch, Qualität insgesamt. The return rate is 0.2%.
What does it cost to enter the zadig und voltaire niche?
Listings span €27.60–€127.91; the average listing price is €53.00 (sweet spot $15–$100). The average incumbent carries 310 reviews — the moat a new listing must climb.