Wimperntusche
brand-locked demand (top 5 brands take 99% of clicks) — Wimperntusche doesn't clear our bar today.
Flapen Score
Top 45% of 1,260 Kosmetik niches · +1 vs the category median of 47
Is Wimperntusche profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Wimperntusche is a €1.5M/yr Amazon Germany market (2.6M searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Nov. Verdict: Skip it — 48/100.
Wimperntusche: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -15.0% over the last 90 days and 7.5% of searches end in a purchase.
€1.5M
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 24 products
Top Wimperntusche products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Maybelline New York Sky High Mascara für extreme Länge & volles Volumen Tower Flex Bürste für Definition bis in die Spitzen Formel mit Bambusextrakt Schwarz (Very Black)
- Price
- €7.18
- Rating
- 4.4/5
- Reviews
- 78,762
- Age
- 5y ago
Maybelline New York Sky High Waterproof Mascara für extreme Länge & volles Volumen Wasserfeste Wimperntusche mit Tower Flex Bürste & Bambusextrakt Wischfest & Langanhaltend Schwarz
- Price
- €7.41
- Rating
- 4.4/5
- Reviews
- 78,762
- Age
- 5y ago
Maybelline New York Lash Sensational Voller-Wimpern-Fächer Mascara für voluminöse Wimpern 2-in-1 Wimpern-Entfalter-Bürste für den Fächer-Effekt Farbe: Very Black 9 5ml
- Price
- €6.16
- Rating
- 4.4/5
- Reviews
- 72,101
- Age
- 11y ago
Maybelline New York Sky Tubes Mascara Tubing Wimperntusche für extreme Länge & sanftes Entfernen mit warmem Wasser Formel mit Shea Butter & Rizinusöl für gepflegte Wimpern Schwarz 7 2ml
- Price
- €11.13
- Rating
- 4.4/5
- Reviews
- 251
- Age
- 4mo ago
Maybelline New York Sky High Cosmic Black Mascara für extreme Länge & kosmisches Volumen Ultra-schwarze Wimperntusche mit extra Pigmenten Tower Flex Bürste & Bambusextrakt für maximale Definition
- Price
- €7.46
- Rating
- 4.4/5
- Reviews
- 78,762
- Age
- 4y ago
Trending
90-day click momentumMaybelline New York Sky Tubes Mascara Tubing Wimperntusche für extreme Länge & sanftes Entfernen mit warmem Wasser Formel mit Shea Butter & Rizinusöl für gepflegte Wimpern Schwarz 7 2ml
- Price
- €11.13
- Rating
- 4.4/5
- Reviews
- 251
- Age
- 4mo ago
Catrice VALENTINE WHO? Glam & Doll Volume Mascara Nr. C01 Schwarz 10ml
- Price
- €1.99
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 6mo ago
Clinique Lash Power Mascara Long- Wearing Formula 6 ml (1er Pack)
- Price
- €14.57
- Rating
- 4.6/5
- Reviews
- 2,883
- Age
- 10y ago
LOréal Paris Telescopic Extensionist Mascara Verlängernde Wimperntusche (Farbe Schwarz) für lange Wimpern und einen extremen Lash-Extension Look definierte Länge Schwung & Volumen 1x 9 9ml
- Price
- €11.42
- Rating
- 4.2/5
- Reviews
- 1,210
- Age
- 5mo ago
Maybelline Jade Volum Express Waterproof Mascara 91 Schwarz 8 5 ml
- Price
- €4.31
- Rating
- 4.5/5
- Reviews
- 1,585
- Age
- 18y ago
Newest
by launch dateMaybelline New York Sky Tubes Mascara Tubing Wimperntusche für extreme Länge & sanftes Entfernen mit warmem Wasser Formel mit Shea Butter & Rizinusöl für gepflegte Wimpern Schwarz 7 2ml
- Price
- €11.13
- Rating
- 4.4/5
- Reviews
- 251
- Age
- 4mo ago
LOréal Paris Telescopic Extensionist Mascara Verlängernde Wimperntusche (Farbe Schwarz) für lange Wimpern und einen extremen Lash-Extension Look definierte Länge Schwung & Volumen 1x 9 9ml
- Price
- €11.42
- Rating
- 4.2/5
- Reviews
- 1,210
- Age
- 5mo ago
Catrice VALENTINE WHO? Glam & Doll Volume Mascara Nr. C01 Schwarz 10ml
- Price
- €1.99
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 6mo ago
Maybelline New York Lash Sensational Body Mascara Wimperntusche Volumenmascara für 24H Wimpern-Lifting und 12x Volumen mit Sanduhr-Kurven Bürste und Tonerde ohne Verklumpen Schwarz 9 5 ml
- Price
- €9.80
- Rating
- 4.2/5
- Reviews
- 1,213
- Age
- 7mo ago
LOréal Paris Augen Make Up Panorama Mascara für Volumen & Definition Wimperntusche für optisch 1 4x größere Augen Volume Million Lashes Panorama-Bürste Farbe All Night Black (Schwarz) 1x 9 9ml
- Price
- €10.76
- Rating
- 4.4/5
- Reviews
- 12,262
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 flat
Sellers
148
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
60%
Top 20: 95%
Open market
0%
- MAYBELLINE78%
- L'Oreal Paris12%
- Essence Cosmetics4%
- Catrice Cosmetics3%
- Clinique1%
- Svenja Walberg1%
Wimperntusche demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov · busiest ÷ quietest = 2.1×
Top Wimperntusche search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- mascara522K/yr
- wimperntusche432K/yr
- maybelline mascara312K/yr
- maybelline291K/yr
- mascara wasserfest schwarz143K/yr
- sky high mascara maybelline192K/yr
- maybelline make up84K/yr
- loreal mascara92K/yr
- essence mascara69K/yr
- wimperntusche wasserfest66K/yr
What reviews say buyers love and hate about Wimperntusche
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Bester Mascara”
“Super Produkt”
“Leichtes Auftragen, kein Klumpen”
“Best Wimperntusche ever, keine Pandaaugen 👍👆 the best, weil hält und schmiert nicht...und das den ganzen Tag, außerdem sehr ergiebig, hält bei mir ein halbes Jahr, schöne Größe, passt überall rein.”
“Oft zum Bestpreis”
What buyers complain about
67% of reviews“Leider kein Lash-Sensational-Ergebnis”
“wirkt wie ausgetrocknet”
“Completely overrated”
“Das Produkt war gebraucht”
“Überteuerter Müll”
Wimperntusche return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Wimperntusche questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
