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Wimpernshampoo

prices mostly outside the sweet spot ($6.60–$8.65) — Wimpernshampoo doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 1,082 of 1,260 Kosmetik niches · −9 vs the category median of 47

Market size 29Growth 17Conversion 97Competition 6Returns 97Price range 0Avg price 21Brand share 12Review moat 37Quality gap 68
This niche Category average · 1,260 niches

Is Wimpernshampoo profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Wimpernshampoo is a €125K/yr Amazon Germany market (113K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 38/100.

Wimpernshampoo: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -15.4% over the last 90 days and 14.6% of searches end in a purchase.

€125K

revenue / yr

Units sold / yr20K
Search volume / yr-15.4%113K
Conversion rate14.6%
Avg price€7.58

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers7 · 10
Top-5 product click share93%
Open market5%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 8 products

Sponsored placement100%
New entrants (1y)1· 0 succeeded
Avg rating4.3★
Avg reviews2,790

Top Wimpernshampoo products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

€0€13K€25K€38K€50K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

10

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

2%

  • BREYLEE38%
  • Mererke_Pretty28%
  • EMEDA11%
  • Newvenper9%
  • O'RMEAS8%
  • Obeyalash3%
  • Open — no brand owns it (1 brand, 2%)

Wimpernshampoo demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume113KCVR14.6%Products8Brands7Top 5 Brands95%OOS Rate4.9%Rating4.3★Reviews2,790Avg BSR#72
4K3KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top Wimpernshampoo search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • wimpernshampoo36K/yr
  • wimpernshampoo für wimpernverlängerung20K/yr
  • wimpern shampoo16K/yr
  • lash shampoo10K/yr
  • wimpern shampoo for lashes8K/yr
  • lash shampoo für wimpernextensions7K/yr
  • wimpern reinigungsschaum5K/yr
  • wimpernshampoo für extensions4K/yr
  • wimpernreiniger schaum für lashes3K/yr
  • lashboom wimpernshampoo3K/yr

What reviews say buyers love and hate about Wimpernshampoo

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Wimpernqualität25%

Die Handhabung is super, die Wimpern werden komplett sanft gereinigt, es brennt nichts, herrlich

Geruch10%

Angenehmer Duft

Preis-Leistungs-Verhältnis9%

Top Ware, brennt nicht in den Augen, sehr ergiebig für einen guten Preis

Einfache Reinigung8%

Zum Teil nur : es reinigt zwar gut

Qualität insgesamt7%

Super produkt

What buyers complain about

67% of reviews
Auslaufsicher10%

Ausgelaufen, klebt

Produktzustand10%

Benutzt

Haftung/Klebrigkeit10%

Der dazugehörenden Pinsel musste nach dem ersten benutzen schon geklebt werden

Allergien8%

hatte zwar anfangs Juckreiz, weiß nur nicht, ob es daran lag.

Pinselqualität6%

Der dazugehörige Pinsel ist schon eingebrochen

Wimpernshampoo return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Auslaufsicher
50%
2Haftung/Klebrigkeit
8%
3Feucht/Trocken
4%
4Wimpernqualität
4%
5Gesamtgröße
3%

Common Wimpernshampoo questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Wimpernshampoo 38/100 on Amazon Germany — Skip it. The niche generates €125K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -15.4% over the last 90 days.
Search demand for Wimpernshampoo on Amazon Germany is steady year-round — the busiest month runs 1.2× the quietest.