Wella Repair Shampoo
Wella Repair Shampoo shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Flapen Score
Top 29% of 1,260 Kosmetik niches · +4 vs the category median of 47
Is Wella Repair Shampoo profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Wella Repair Shampoo is a €566K/yr Amazon Germany market (743K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Nov. Verdict: Worth a look — 51/100.
Wella Repair Shampoo: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -9.3% over the last 90 days and 5.6% of searches end in a purchase.
€566K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 40 products
Top Wella Repair Shampoo products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
LOréal Paris Elvital Hydra Hyaluronic feuchtigkeitsspendendes XXXL Shampoo für glänzendes Haar Hyaluron Shampoo für einen Feuchtigkeitsboost & Schutz langanhaltende Feuchtigkeit und Pflege 1000ml
- Price
- €6.56
- Rating
- 4.7/5
- Reviews
- 2,224
- Age
- 3y ago
LOréal Paris Elvital XXXL Shampoo gegen Spliss Für traumhaft langes Haar Mit Rizinusöl Vitaminen und pflanzlichen Proteinen Dream Length Super Aufbau Haarshampoo 1 x 1000 ml
- Price
- €6.61
- Rating
- 4.8/5
- Reviews
- 1,435
- Age
- 3y ago
LOréal Paris Elvital XXXL Farbschutz Shampoo für coloriertes getöntes oder gesträhntes Haar Mit Pfingstrosen Extrakt und UVA-/UVB- Filter Color Glanz Pflegeshampoo 1 x 1000 ml
- Price
- €6.52
- Rating
- 4.7/5
- Reviews
- 1,005
- Age
- 3y ago
LOréal Professionnel Reparierendes Haarshampoo für strapaziertes und trockenes Haar Mit Quinoa Serie Expert Absolut Repair Shampoo 500 ml
- Price
- €17.36
- Rating
- 4.5/5
- Reviews
- 7,623
- Age
- 5y ago
LOréal Professionnel Farberhaltendes Haarshampoo für coloriertes Haar Mit Resveratrol Serie Expert Vitamino Color Shampoo 500 ml
- Price
- €17.69
- Rating
- 4.6/5
- Reviews
- 3,381
- Age
- 5y ago
Trending
90-day click momentum
Wella Professionals Ultimate Color Shampoo Sulfatfrei Farbschutz für coloriertes Haar Schützt die Farbintensität bis 10 Wochen spendet Feuchtigkeit & beruhigt die Kopfhaut Schritt 1 250 ml
- Price
- €14.10
- Rating
- 4.2/5
- Reviews
- 239
- Age
- 6mo ago
LOréal Paris Elvital Collagen Lifter Volumen Shampoo aufpolsternde Reinigung mit Kollagen-AS-Fragmenten für feines & plattes Haar langanhaltender Ansatz-Lift 300 ml
- Price
- €2.96
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 6mo ago
LOréal Professionnel Vitamino Color Shampoo | schützt und bewahrt die Haarfarbe | verhindert Schäden | verleiht Lebendigkeit und verbessert den Glanz | für gefärbtes Haar | 500 ml
- Price
- €16.92
- Rating
- 4.5/5
- Reviews
- 2,790
- Age
- 5y ago
LOréal Professionnel Haarshampoo für farbbehandeltes Haar Strahlende Farben & Glanz Serie Expert Metal DX Shampoo 500 ml
- Price
- €21.31
- Rating
- 4.6/5
- Reviews
- 1,780
- Age
- 2y ago
LOreal Professionnel Series Expert Pro Longer Shampoo 500 ml
- Price
- €17.17
- Rating
- 4.6/5
- Reviews
- 1,337
- Age
- 5y ago
Newest
by launch dateLOréal Paris Elvital Collagen Lifter Volumen Shampoo aufpolsternde Reinigung mit Kollagen-AS-Fragmenten für feines & plattes Haar langanhaltender Ansatz-Lift 300 ml
- Price
- €2.96
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 6mo ago
Wella Professionals Ultimate Color Shampoo Sulfatfrei Farbschutz für coloriertes Haar Schützt die Farbintensität bis 10 Wochen spendet Feuchtigkeit & beruhigt die Kopfhaut Schritt 1 250 ml
- Price
- €14.10
- Rating
- 4.2/5
- Reviews
- 239
- Age
- 6mo ago
LOréal Paris Elvital Haarpflege-Routine für langes und geschädigtes Haar Dream Length Set mit Shampoo 300ml Spülung 250ml und Hitzeschutzspray 150ml Formel mit Rizinusöl
- Price
- €11.21
- Rating
- 4.7/5
- Reviews
- 300
- Age
- 1y ago
LOréal Paris Elvital Hydra Hyaluronic feuchtigkeitsspendendes Set für glänzendes Haar Für einen Feuchtigkeitsboost Glanz & Schutz langanhaltende Pflege Shampoo 300ml Spülung 250ml Serum 102ml
- Price
- €13.72
- Rating
- 4.5/5
- Reviews
- 85
- Age
- 1y ago
LOréal Professionnel Shampoo für Farbbrillanz mit Glass Hair Effekt bei coloriertem Haar Mit Ferula- & Zitronensäure Vegan Serie Expert Vitamino Color Spectrum Shampoo 300 ml
- Price
- €16.33
- Rating
- 4.7/5
- Reviews
- 1,448
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
Brands
4 falling
Sellers
141
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
44%
Top 20: 78%
Open market
0%
- L'Oreal Paris50%
- L'Oréal Professionnel Paris42%
- Wella Professionals8%
- WELLA1%
Wella Repair Shampoo demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Nov · busiest ÷ quietest = 8.3×
Top Wella Repair Shampoo search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- loreal shampoo219K/yr
- elvital shampoo158K/yr
- elvital66K/yr
- loreal professionnel shampoo46K/yr
- wella sp shampoo21K/yr
- shampoo loreal20K/yr
- loreal elvital22K/yr
- shampoo coloriertes haar18K/yr
- loreal vitamino color shampoo15K/yr
- loreal vitamino color19K/yr
What reviews say buyers love and hate about Wella Repair Shampoo
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Bester Geruch bisher”
“Super Produkt”
“Günstige Alternative”
“weich”
“Das Haar lässt sich super stylen”
What buyers complain about
61% of reviews“Schade Geld”
“übler Geruch”
“Stumpfe Haare geblieben”
“Klebriges, fettiges Haar”
“Juckreiz”
Wella Repair Shampoo return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Wella Repair Shampoo questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
