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Warehouse Deal

Fail

Buyers convert on only 0.2% of searches, so Warehouse Deal is a Fail.

Flapen Score
48
48 / 100
Top 45% of 1,260 Kosmetik niches · +1 vs the category median of 47
Market size
€85K/yr2.8M searches / yr
90-day growth
-25.8%search demand this quarter
Competition
34%top-5 click share · 26 brands · 162 sellers

Flapen Score

Warehouse Deal against its category

The dotted line is the Kosmetik average. Past it, Warehouse Deal is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Warehouse Deal market on Amazon at a glance

Shoppers on Amazon Germany searched for Warehouse Deal 2.8M times last year and spent an estimated €85K. The top 5 brands take 65% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €85K a year.

Searches, last 12 months
2.8M
Growth, 90 days vs prior 90
-25.8%
Conversion, latest week
0.2%
Market size, estimated
€85Ka year
Peak month
October2.8× the quietest month
Top search term
warehouse deal753K searches a year

02 · Price

A sale here is worth €19.21.

Listings sell for €19.21 on average, from €5.83 to €50.31. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €19.21 that is €2K to €5K a year per listing.

Average price
€19.21inside the $15 to $100 sweet spot
Price range
€5.83–€50.31
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
€2K–€5K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #82 within Make-Up. It carries 26,281 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
83%
Out of stock, average day
5.8%
Average rank
#82in Make-Up
Average rating
4.00 starsAmazon Germany average 4.37 stars
Average reviews
26,281per listing
Listings tracked
54

04 · Newcomers

1 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Warehouse Deal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

162

Top-5 brand share

65%

Top 20: 96%

Top-5 click share

34%

Top 20: 70%

Open market

27%

  • Brand 125%
  • Brand 213%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Warehouse Deal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Warehouse Deal search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • warehouse deal753K/yr
  • retourenware431K/yr
  • warehouse deal retourenware246K/yr
  • warehouse188K/yr
  • amazon retourenkauf150K/yr
  • retouren palette326K/yr
  • b ware96K/yr
  • amazon warehouse deal105K/yr
  • retouren113K/yr
  • retourenkauf angebote131K/yr

Reviews and returns

What reviews say buyers love and hate about Warehouse Deal

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
20%of negative reviews mention “Gesamtgröße”
2.9%of orders come back
“Short”
A buyer, on “Gesamtgröße”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Warehouse Deal questions

Answered from the same tracked data.