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Volumen Spray

Fail

Shoppers spend an estimated $54K a year here, so Volumen Spray is a Fail.

Flapen Score
49
49 / 100
Top 40% of 1,260 Kosmetik niches · +2 vs the category median of 47
Market size
€54K/yr148K searches / yr
90-day growth
-11.4%search demand this quarter
Competition
45%top-5 click share · 22 brands · 142 sellers

Flapen Score

Volumen Spray against its category

The dotted line is the Kosmetik average. Past it, Volumen Spray is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Volumen Spray market on Amazon at a glance

Shoppers on Amazon Germany searched for Volumen Spray 148K times last year and spent an estimated €54K. The top 5 brands take 58% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €54K a year.

Searches, last 12 months
148K
Growth, 90 days vs prior 90
-11.4%
Conversion, latest week
3.8%
Market size, estimated
€54Ka year
Peak month
January1.5× the quietest month
Top search term
volumen spray41K searches a year

02 · Price

A sale here is worth €9.63.

Listings sell for €9.63 on average, from €2.26 to €22.01. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €9.63 that is €963 to €2K a year per listing.

Average price
€9.63under the $15 to $100 sweet spot
Price range
€2.26–€22.01
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
€963–€2K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #194 within Haarstyling Produkte. It carries 2,175 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
89%
Out of stock, average day
5.4%
Average rank
#194in Haarstyling Produkte
Average rating
4.36 starsAmazon Germany average 4.37 stars
Average reviews
2,175per listing
Listings tracked
37

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
64 months

Products

Top Volumen Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

142

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

45%

Top 20: 83%

Open market

36%

  • Brand 115%
  • Brand 214%
  • Brand 312%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Volumen Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '25Black Friday '25MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Volumen Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • volumen spray41K/yr
  • haarfestiger spray17K/yr
  • haarfestiger flüssig11K/yr
  • volumen haare13K/yr
  • föhnspray7K/yr
  • volumenspray7K/yr
  • volumen7K/yr
  • haar volumen6K/yr
  • sprühfestiger6K/yr
  • volumenspray dünnes haar5K/yr

Reviews and returns

What reviews say buyers love and hate about Volumen Spray

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Geruch”
15%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.2%of orders come back
“dann sooo teuer”
A buyer, on “Preis-Leistungs-Verhältnis”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Volumen Spray questions

Answered from the same tracked data.