How competitive is the Versace Parfum Woman niche on Amazon Germany?

1 brands and 94 sellers compete in Versace Parfum Woman on Amazon Germany. The top 5 Versace Parfum Woman products take 51% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Versace Parfum Woman?

Versace Parfum Woman buyers on Amazon Germany complain most about Geruch, Haltbarkeit, Benutzerfreundlichkeit, the themes mined from the niche's reviews. Its return rate is 0.5%.

What does it cost to enter the Versace Parfum Woman niche?

Versace Parfum Woman sells for €51.68 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €23.66–€96.65. The average incumbent carries 2,722 reviews — the moat a new listing must climb.

Versace Parfum Woman

brand-locked demand (top 5 brands take 100% of clicks) — Versace Parfum Woman doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

Ranks 679 of 1,260 Kosmetik niches · −1 vs the category median of 47

This niche Category average · 1,260 niches

Is Versace Parfum Woman profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Versace Parfum Woman is a €227K/yr Amazon Germany market (153K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.

Versace Parfum Woman: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -0.8% over the last 90 days and 2.9% of searches end in a purchase.

€227K

revenue / yr

Units sold / yr4K

Search volume / yr-0.8%153K

Conversion rate2.9%

Avg price€51.68

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers1 · 94

Top-5 product click share51%

Open market0%

Avg brand age93 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 25 products

Top Versace Parfum Woman products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

GIANNI VERSACE Versace Versense EDT Vapo 100 ml (1er Pack)

Price: €54.71
Rating: 4.7/5
Reviews: 5,158
Age: 16y ago

Versace BRIGHT CRYSTAL femme / woman Eau de Toilette Vaporisateur / Spray 50 ml

Price: €43.19
Rating: 4.6/5
Reviews: 3,268
Age: 18y ago

VERSACE Crystal Noir Parfum 90 ml

Price: €84.87
Rating: 4.5/5
Reviews: 129
Age: 2y ago

Versace Dylan Purple for Women Eau de Parfum Spray 50 ml

Price: €45.04
Rating: 4.7/5
Reviews: 3,410
Age: 3y ago

Versace Bright Crystal Eau de Toilette 90ml

Price: €53.09
Rating: 4.7/5
Reviews: 1,160
Age: 8y ago

Newest

by launch date

Versace Crystal Emerald Eau de Parfum 30 ml

Price: €61.23
Rating: 4.4/5
Reviews: 51
Age: 8mo ago

Versace Crystal Emerald Eau de Parfum 50 Milliliter

Price: €79.24
Rating: 4.4/5
Reviews: 51
Age: 8mo ago

Versace Crystal Emerald Eau de Parfum 90 ml

Price: €96.65
Rating: 4.6/5
Reviews: 29
Age: 8mo ago

VERSACE Crystal Noir Parfum 90 ml

Price: €84.87
Rating: 4.5/5
Reviews: 129
Age: 2y ago

Versace Dylan Purple for Women Eau de Parfum Spray 50 ml

Price: €45.04
Rating: 4.7/5
Reviews: 3,410
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

51%

Top 20: 95%

Open market

Versace100%

Versace Parfum Woman demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume153KCVR2.9%Products25Brands1Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews2,722Avg BSR#581

Peak months: Nov, Dec · busiest ÷ quietest = 2.8×

Top Versace Parfum Woman search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

versace parfum woman122K/yr -4.5%1.8% conv.
versace versense parfum9K/yr +31.4%4.7% conv.
versace versense5K/yr +45.3%2.9% conv.
parfum damen versace5K/yr -1.9%0.9% conv.
parfum versace damen5K/yr -1.6%1.0% conv.
versace damen parfüm4K/yr -2.2%1.1% conv.
versace parfüm damen3K/yr +18.2%0.8% conv.

What reviews say buyers love and hate about Versace Parfum Woman

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews

Geruch83%

“Klasse Duft”

Preis-Leistungs-Verhältnis9%

“guter Preis”

Qualität insgesamt2%

“Sehr gutes Produkt”

Gesamtgröße2%

“Passt alles👍👍”

Form/Stil2%

“Schöne Form”

What buyers complain about

90% of reviews

Geruch37%

“Der Geruch ist mega, sonst ok. Spürt als Strahl, das ist leider nicht so praktisch”

Haltbarkeit30%

“Hält aber nicht lange an”

Benutzerfreundlichkeit10%

“das ist leider nicht so praktisch.”

Qualität insgesamt7%

“Der Artikel hat eine sehr schlechte Qualität”

Preis-Leistungs-Verhältnis7%

“Jetzt hat mich der Preis von Amazon gereizt”

Versace Parfum Woman return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

76%

2beworben Vs Tatsächliches Produkt

3Auslaufsicher

4Hautgesundheit

5Gesamtgröße

Common Versace Parfum Woman questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Versace Parfum Woman 46/100 on Amazon Germany — Skip it. The niche generates €227K/yr across 25 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved -0.8% over the last 90 days.