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Vaseline Tattoo

prices mostly outside the sweet spot ($2.96–$13.48) — Vaseline Tattoo doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 1,012 of 1,260 Kosmetik niches · −7 vs the category median of 47

Market size 57Growth 15Conversion 83Competition 38Returns 99Price range 0Avg price 21Brand share 4Review moat 22Quality gap 24
This niche Category average · 1,260 niches

Is Vaseline Tattoo profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Vaseline Tattoo is a €434K/yr Amazon Germany market (633K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan. Verdict: Skip it — 40/100.

Vaseline Tattoo: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.9% over the last 90 days and 9.1% of searches end in a purchase.

€434K

revenue / yr

Units sold / yr60K
Search volume / yr-19.9%633K
Conversion rate9.1%
Avg price€7.54

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers6 · 106
Top-5 product click share62%
Open market2%
Avg brand age62 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement53%
New entrants (1y)1· 1 succeeded
Avg rating4.6★
Avg reviews9,379

Top Vaseline Tattoo products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

€0€43K€87K€130K€173K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

106

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Vaseline84%
  • ISANA MED7%
  • AIESI3%
  • *****2%
  • BEAUTIONA2%
  • h2i2%

Vaseline Tattoo demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume633KCVR9.1%Products19Brands6Top 5 Brands98%OOS Rate2.8%Rating4.6★Reviews9,379Avg BSR#226
18K13KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Top Vaseline Tattoo search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • vaseline586K/yr
  • vaseline original8K/yr
  • petroleum jelly6K/yr
  • vaseline tattoo6K/yr
  • tattoo vaseline6K/yr
  • vaseline 1kg4K/yr
  • vaselin4K/yr
  • vaseline creme4K/yr
  • tattoo vaseline zum tätowieren4K/yr
  • vaselina3K/yr

What reviews say buyers love and hate about Vaseline Tattoo

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Qualität insgesamt21%

Best Produkte

beworben Vs Tatsächliches Produkt8%

Produkt wie beschrieben

Eignung für Mischhaut8%

Es sieht so schön aus auf der haut

Komfort insgesamt7%

Also sehr angenehm

Eignung für trockene Haut7%

hilft trockener Haut sofort

What buyers complain about

71% of reviews
Preis-Leistungs-Verhältnis28%

Den Hype nicht wert

Gesamtgröße13%

Ist zwar eine ziemlich kleine Dose,

Feucht/Trocken10%

statt die Lippen zu pflegen werden meine Lippen total trocken davon

beworben Vs Tatsächliches Produkt8%

Entspricht nicht der Beschreibung

Ethischer Handel/Fairer Handel4%

darum find ich ist es betrug am kunden

Vaseline Tattoo return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Produktzustand
18%
2Gesamtgröße
16%
3Auslaufsicher
15%
4beworben Vs Tatsächliches Produkt
11%
5Geruch
10%

Common Vaseline Tattoo questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Vaseline Tattoo 40/100 on Amazon Germany — Skip it. The niche generates €434K/yr across 19 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -19.9% over the last 90 days.
Search demand for Vaseline Tattoo on Amazon Germany peaks in Jan, where the busiest month runs 1.6× the quietest.