Trockene Haut

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

-13.9%

Conversion, latest week

6.8%

Market size, estimated

€40Ka year

Top search term

nivea repair and care23K searches a year

Listings sell for €6.49 on average, from €3.14 to €16.29. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €6.49 that is €649 to €2K a year per listing.

Average price

€6.49under the $15 to $100 sweet spot

Price range

€3.14–€16.29

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

€649–€2K

Returns

0.1%of orders · Amazon Germany median 1.1%

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #195 within Gesicht. It carries 3,745 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

95%

Out of stock, average day

0.8%

Average rank

#195in Gesicht

Average rating

4.65 starsAmazon Germany average 4.37 stars

Average reviews

3,745per listing

Listings tracked

20

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

78 months