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Tresor Parfum Damen

brand-locked demand (top 5 brands take 100% of clicks) — Tresor Parfum Damen doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 916 of 1,260 Kosmetik niches · −5 vs the category median of 47

Market size 55Growth 22Conversion 29Competition 27Returns 97Price range 87Avg price 95Brand share 0Review moat 60Quality gap 23
This niche Category average · 1,260 niches

Is Tresor Parfum Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Tresor Parfum Damen is a €384K/yr Amazon Germany market (364K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Tresor Parfum Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -6.6% over the last 90 days and 2.3% of searches end in a purchase.

€384K

revenue / yr

Units sold / yr10K
Search volume / yr-6.6%364K
Conversion rate2.3%
Avg price€46.18

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers2 · 2
Top-5 product click share69%
Open market0%
Avg brand age81 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement100%
New entrants (1y)2· 1 succeeded
Avg rating4.6★
Avg reviews1,094

Top Tresor Parfum Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

€0€38K€77K€115K€154K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

2

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • Lancôme99%
  • NAINA1%
  • Open — no brand owns it (0%)

Tresor Parfum Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume364KCVR2.3%Products16Brands2Top 5 Brands100%OOS Rate8.1%Rating4.6★Reviews1,094Avg BSR#151
25K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.1×

Top Tresor Parfum Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • la vie est belle parfum122K/yr
  • lancome la vie est belle79K/yr
  • tresor parfum damen44K/yr
  • la vie est belle35K/yr
  • lacome- la vie est belle - eau de parfum12K/yr
  • la vie8K/yr
  • lancome tresor parfüm11K/yr
  • tresor parfum11K/yr
  • lancome tresor8K/yr
  • tresor lancome7K/yr

What reviews say buyers love and hate about Tresor Parfum Damen

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews
Geruch82%

Mega duft

Qualität insgesamt6%

TOP Produkt

Preis-Leistungs-Verhältnis3%

Preis war super

beworben Vs Tatsächliches Produkt3%

Produkt wie beschrieben

Benutzerfreundlichkeit2%

Freundliche Bedienung

What buyers complain about

85% of reviews
Geruch63%

Duft

Gewicht schwer13%

Für jeden Tag zu schwer

Preis-Leistungs-Verhältnis6%

Keine Ermäßigung

Dicke4%

Die Creme an sich ist recht dünn

Tresor Parfum Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch
86%
2Gesamtgröße
4%
3Qualität insgesamt
4%
4beworben Vs Tatsächliches Produkt
3%
5Preis-Leistungs-Verhältnis
2%

Common Tresor Parfum Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tresor Parfum Damen 42/100 on Amazon Germany — Skip it. The niche generates €384K/yr across 16 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved -6.6% over the last 90 days.
Search demand for Tresor Parfum Damen on Amazon Germany peaks in Nov–Dec, where the busiest month runs 4.1× the quietest.