tom ford oud wood
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great€70.27avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Review moat
Good819avg incumbent reviews — the moat a new listing must climb
Price range
Okay€15.44–€210.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Bad€75K€75K/yr · 40K searches
Growth
Bad-25.3%90-day search growth — must beat 0% to launch
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, tom ford oud wood is a €75K/yr Amazon Germany market (40K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
tom ford oud wood market data
- Units sold / yr
- 500–750
- avg 100–250/product
- Revenue / yr
- €35K–€53K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #602
- Page quality
- 0%
- Prime
- 44%
- Sponsored
- 11%
- Out of stock
- 0.0%
- Avg brand age
- 51 months
- Avg seller age
- 166 days
Competition & brand share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
69
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- Tom Ford60%
- Maison Alhambra26%
- Fragrance World8%
- La Casa Degli Incensi3%
- DERPOL3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -25.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Top tom ford oud wood search terms
- tom ford oud wood19K/yr
- oud wood11K/yr
- maison alhambra woody oud3K/yr
- oud wood tom ford3K/yr
- woody oud maison alhambra2K/yr
- woody oud2K/yr
Top tom ford oud wood products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tom Ford FORD Oud Wood EDP Vapo 100 ml 1er Pack (1 x 100 ml)
Tom Ford€210.794.2★2,081 rev
Maison Alhambra - Woody Oud Eau de Parfum Unisex 80 ml
Maison Alhambra€19.774.2★194 rev
Fragrance World Oud Wonder Eau de Parfum Spray 76 5 g
Fragrance World€22.894.0★585 rev
Tom Ford Oud Wood Eau de Parfum 50 ml Schwarz
Tom Ford€161.234.2★2,081 rev
Tom Ford Oud Wood All Over Body Spray 150 ml
Tom Ford€61.914.2★321 rev
Newest
by launch date![La Casa Degli Incensi - Bakhoor Oud Royal [25g] Premium Oud Holz Intensiver Arabischer Duft Zum Verbrennen Auf Kohle Langanhaltende Duftwirkung Für Zuhause Und Textilien](https://m.media-amazon.com/images/I/41HCC3O78bL.jpg)
La Casa Degli Incensi - Bakhoor Oud Royal [25g] Premium Oud Holz Intensiver Arabischer Duft Zum Verbrennen Auf Kohle Langanhaltende Duftwirkung Für Zuhause Und Textilien
La Casa Degli Incensi€16.8114 rev
Dark Aoud by Maison Alhambra for Uni Eau de Parfum Spray
Maison Alhambra€21.016 rev
Oud Wood - Äquivalent - Herren 100 ml - DUPE - Holzig würzig und rauchig - Der Duft von Exzellenz für eine starke und kreative Persönlichkeit.
DERPOL€15.448 rev
Fragrance World Oud Wonder Eau de Parfum Spray 76 5 g
Fragrance World€22.89585 rev
Maison Alhambra - Woody Oud Eau de Parfum Unisex 80 ml
Maison Alhambra€19.77194 rev
Trending
90-day click momentumLa Casa Degli Incensi - Bakhoor Oud Royal [25g] Premium Oud Holz Intensiver Arabischer Duft Zum Verbrennen Auf Kohle Langanhaltende Duftwirkung Für Zuhause Und Textilien
La Casa Degli Incensi€16.814.3★
Dark Aoud by Maison Alhambra for Uni Eau de Parfum Spray
Maison Alhambra€21.014.0★
Tom Ford Oud Wood Eau de Parfum 50 ml Schwarz
Tom Ford€161.234.2★
Oud Wood - Äquivalent - Herren 100 ml - DUPE - Holzig würzig und rauchig - Der Duft von Exzellenz für eine starke und kreative Persönlichkeit.
DERPOL€15.444.0★
Maison Alhambra - Woody Oud Eau de Parfum Unisex 80 ml
Maison Alhambra€19.774.2★
What buyers say about tom ford oud wood
What buyers praise and complain about, mined from review topics.What buyers love
“Einer der besten Düfte”
“Tolle Qualität”
“sehr gutem Preis-Leistungs-Verhältnis.”
“Für mich ist das eher ein Duft für Herbst, Winter oder kühlere Abende”
What buyers complain about
“Nach dem Aufsprühen hält der Duft meiner Meinung nach nicht lange, teilweise hat man sogar das Gefühl, dass er kaum wahrnehmbar ist”
“Schwäche Haltbarkeit”
“Schrott”
“Etwas teuer”
Top return reasons
Common questions
- Is tom ford oud wood profitable to sell on Amazon Germany?
- The niche generates €75K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -25.3%. Flapen's verdict: Skip it (36/100).
- How competitive is the tom ford oud wood niche?
- 5 brands and 69 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in tom ford oud wood?
- Top complaints mined from reviews: Geruch, Haltbarkeit, Qualität insgesamt. The return rate is 1.5%.
- When does demand for tom ford oud wood peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the tom ford oud wood niche?
- Listings span €15.44–€210.79; the average listing price is €70.27 (sweet spot $15–$100). The average incumbent carries 819 reviews — the moat a new listing must climb.