How competitive is the Tom Ford Lost Cherry niche on Amazon Germany?

6 brands and 213 sellers compete in Tom Ford Lost Cherry on Amazon Germany. The top 5 Tom Ford Lost Cherry products take 56% of clicks and its top 5 brands hold 99% of demand.

What do buyers complain about in Tom Ford Lost Cherry?

Tom Ford Lost Cherry buyers on Amazon Germany complain most about Geruch, Haltbarkeit, beworben Vs Tatsächliches Produkt, the themes mined from the niche's reviews. Its return rate is 0.6%.

What does it cost to enter the Tom Ford Lost Cherry niche?

Tom Ford Lost Cherry sells for €44.80 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €9.93–€351.05. The average incumbent carries 189 reviews — the moat a new listing must climb.

Tom Ford Lost Cherry

Tom Ford Lost Cherry shows low returns (0.6%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.

Flapen Score

Worth a look

Top 35% of 1,260 Kosmetik niches · +3 vs the category median of 47

This niche Category average · 1,260 niches

Is Tom Ford Lost Cherry profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Tom Ford Lost Cherry is a €382K/yr Amazon Germany market (394K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Mar–Sep–Oct–Nov. Verdict: Worth a look — 50/100.

Tom Ford Lost Cherry: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -10.4% over the last 90 days and 2.2% of searches end in a purchase.

€382K

revenue / yr

Units sold / yr8K

Search volume / yr-10.4%394K

Conversion rate2.2%

Avg price€44.80

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

open market share

Brands · sellers6 · 213

Top-5 product click share56%

Open market1%

Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 26 products

Top Tom Ford Lost Cherry products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Maison Alhambra Forbidden Love (Lovely Cherie) Eau de Parfum (Unisex) 80ml

Price: €18.65
Rating: 4.3/5
Reviews: 334
Age: 3y ago

Jean Lowe Vibe by Maison Alhambra

Price: €25.05
Rating: 4.3/5
Reviews: 185
Age: 1y ago

Maison Alhambra Jean Lowe Azure Eau de Parfum Spray Uni 100 ml

Price: €23.85
Rating: 4.3/5
Reviews: 217
Age: 1y ago

Forbidden Love Eau de Parfum 30ml

Price: €9.93
Rating: 4.4/5
Reviews: 78
Age: 1y ago

Tom Ford Lost Cherry 50ml Eau de Parfum

Price: €260.60
Rating: 4.5/5
Reviews: 299
Age: 7y ago

Newest

by launch date

Maison Alhambra Jean Lowe Verde Aura Eau de Parfum 100 ml

Price: €26.80
Rating: 3.6/5
Reviews: 3
Age: 1mo ago

Maison Deep Collagen Serum Korea 2026 Volufine | Koreanisches Kollagen-Serum für Reife Haut Enthält Hyaluronsäure Straffend und Feuchtigkeitsspendend Alle Hauttypen Geeignet (30ml*1)

Price: €16.79
Rating: 4.0/5
Reviews: 43
Age: 2mo ago

Deep Collagen Serum Collagen Peptide Serum Anti-Aging Serum zur Glättung Feiner Linien & Falten Feuchtigkeit & Straffende Hautpflege Skincare Serum für Alle Hauttypen (1 Flasche)

Price: €13.35
Rating: 3.9/5
Reviews: 21
Age: 3mo ago

Maison Alhambra Jean Lowe Summer Vibes EDP Unisex 100ml

Price: €24.58
Rating: 4.3/5
Reviews: 5
Age: 5mo ago

Maison Alhambra True Word - Fruity Citrus Floral Amber - Eau de Parfum Spray Long-Lasting Fragrance for Men 3.4 Ounce / 100 ml

Price: €20.54
Rating: 4.8/5
Reviews: 7
Age: 12mo ago

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

213

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

56%

Top 20: 92%

Open market

Maison Alhambra78%
Tom Ford10%
Lattafa6%
Fragrance World2%
Bafiwu2%
DITU1%
Open — no brand owns it (0%)

Tom Ford Lost Cherry demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume394KCVR2.2%Products26Brands6Top 5 Brands99%OOS Rate4.3%Rating4.2★Reviews189Avg BSR#403

Peak months: Mar, Sep, Oct, Nov · busiest ÷ quietest = 6.1×

Top Tom Ford Lost Cherry search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

maison alhambra248K/yr -8.5%1.5% conv.
maison10K/yr +115.8%0.6% conv.
tom ford lost cherry31K/yr -21.8%0.8% conv.
maison alhambra parfum18K/yr -41.9%0.4% conv.
forbidden love17K/yr -34.9%6.1% conv.
alhambra parfum16K/yr -7.2%1.6% conv.
lost cherry14K/yr -25.6%2.4% conv.
mason alhambra5K/yr +99.4%2.7% conv.
lost cherry tom ford6K/yr -5.4%2.0% conv.
cherry parfum6K/yr -28.3%0.9% conv.

What reviews say buyers love and hate about Tom Ford Lost Cherry

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews

Geruch73%

“Eleganter Duft für super Preis”

Preis-Leistungs-Verhältnis6%

“Super Preis-Leistung”

Haltbarkeit4%

“Haltbarkeit bei mir ok”

Qualität insgesamt3%

“Super Qualität”

Eignung heißes Wetter2%

“Ideal für Sommer 10/10”

What buyers complain about

71% of reviews

Geruch32%

“Schlechter Duft”

Haltbarkeit24%

“Schwäche Haltbarkeit”

beworben Vs Tatsächliches Produkt5%

“Hält nicht was es verspricht”

Qualität insgesamt2%

“Sollte es jedoch in eine ähnliche Richtung gehen, wäre das kein wirkliches Qualitätsmerkmal”

Preis-Leistungs-Verhältnis2%

“Geld Verschwendung”

Tom Ford Lost Cherry return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

66%

2beworben Vs Tatsächliches Produkt

3Haltbarkeit

4Auslaufsicher

5Qualität insgesamt

Common Tom Ford Lost Cherry questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tom Ford Lost Cherry 50/100 on Amazon Germany — Worth a look. The niche generates €382K/yr across 26 tracked products. 5 of 5 products launched in the last 360 days are still selling. Search demand moved -10.4% over the last 90 days.