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Tirtir Cushion Foundation

brand-locked demand (top 5 brands take 97% of clicks) — Tirtir Cushion Foundation doesn't clear our bar today.

Flapen Score

47
Skip it

Ranks 619 of 1,260 Kosmetik niches · on the category median

Market size 44Growth 17Conversion 33Competition 62Returns 99Price range 66Avg price 80Brand share 7Review moat 22Quality gap 62
This niche Category average · 1,260 niches

Is Tirtir Cushion Foundation profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Tirtir Cushion Foundation is a €233K/yr Amazon Germany market (513K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov. Verdict: Skip it — 47/100.

Tirtir Cushion Foundation: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -15.4% over the last 90 days and 2.7% of searches end in a purchase.

€233K

revenue / yr

Units sold / yr13K
Search volume / yr-15.4%513K
Conversion rate2.7%
Avg price€17.05

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers8 · 83
Top-5 product click share48%
Open market3%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 42 products

Sponsored placement45%
New entrants (1y)2· 1 succeeded
Avg rating4.4★
Avg reviews8,825

Top Tirtir Cushion Foundation products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

€0€7K€14K€21K€28K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

83

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

48%

Top 20: 81%

Open market

1%

  • TIRTIR46%
  • BYOMA34%
  • ANUA13%
  • The Ordinary2%
  • In One Clothing2%
  • HARUHARU1%
  • Open — no brand owns it (2 brands, 1%)

Tirtir Cushion Foundation demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume513KCVR2.7%Products42Brands8Top 5 Brands97%OOS Rate3.2%Rating4.4★Reviews8,825Avg BSR#323
15K10KSpike '25Prime Day '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 2.4×

Top Tirtir Cushion Foundation search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • byoma132K/yr
  • tirtir131K/yr
  • milky toner44K/yr
  • rhode glazing milk25K/yr
  • tirtir cushion foundation48K/yr
  • byoma skincare34K/yr
  • anua rice 70 glow milky toner11K/yr
  • tirtir milk skin toner16K/yr
  • tir tir14K/yr
  • milk toner11K/yr

What reviews say buyers love and hate about Tirtir Cushion Foundation

What buyers mention most, as a share of all reviews.

What buyers love

76% of reviews
Feucht/Trocken14%

Hydratisierend

Qualität insgesamt13%

Super Produkt

Eignung für Mischhaut12%

sehr schön als skincare

Eignung für trockene Haut8%

Der Toner ist super für trockene Haut, repariert und aufbaut die Haut, pflegt und versorgt mit Feuchtigkeit

Helligkeit/Glanz/Glühen7%

Super glow

What buyers complain about

64% of reviews
Allergien14%

Haut leider mit Rötungen und Irritationen

Preis-Leistungs-Verhältnis10%

Nur der Preis ist echt happig

Eignung für trockene Haut9%

Ok. Gut Aber nicht fur meine Hauttyp

Feucht/Trocken7%

trocknet sehr die Haut

Farbe6%

Farbe matcht nicht zu100%

Tirtir Cushion Foundation return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
11%
2Funktionalität insgesamt
11%
3Farbe
11%
4Auslaufsicher
7%
5Qualität insgesamt
7%

Common Tirtir Cushion Foundation questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tirtir Cushion Foundation 47/100 on Amazon Germany — Skip it. The niche generates €233K/yr across 42 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved -15.4% over the last 90 days.
Search demand for Tirtir Cushion Foundation on Amazon Germany peaks in Nov, where the busiest month runs 2.4× the quietest.