The Ordinary Caffeine Solution
FailThe top 5 products take 100% of clicks, so The Ordinary Caffeine Solution is a Fail.
- Flapen Score
- 43 / 100Ranks 862 of 1,260 Kosmetik niches · −4 vs the category median of 4743
- Market size
- €97K/yr39K searches / yr
- 90-day growth
- +2.0%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 5 sellers
Flapen Score
The Ordinary Caffeine Solution against its category
The dotted line is the Kosmetik average. Past it, The Ordinary Caffeine Solution is stronger. Inside it, weaker.
Market
The The Ordinary Caffeine Solution market on Amazon at a glance
Shoppers on Amazon Germany searched for The Ordinary Caffeine Solution 39K times last year and spent an estimated €97K. All 3 brands take every click. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 22.1% of those searches ended in a purchase.
Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 22.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €97K a year.
- Searches, last 12 months
- 39K
- Growth, 90 days vs prior 90
- +2.0%
- Conversion, latest week
- 22.1%
- Market size, estimated
- €97Ka year
- Top search term
- the ordinary caffeine solution 5% + egcg10K searches a year
02 · Price
A sale here is worth €11.23.
Listings sell for €11.23 on average, from €7.62 to €21.35. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At €11.23 that is €11K to €14K a year per listing.
- Average price
- €11.23under the $15 to $100 sweet spot
- Price range
- €7.62–€21.35
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- €11K–€14K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #33 within Augen. It carries 1,044 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 16.7%
- Average rank
- #33in Augen
- Average rating
- 4.25 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,044per listing
- Listings tracked
- 4
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top The Ordinary Caffeine Solution products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 189%
- Brand 26%
- Brand 35%
Demand
The Ordinary Caffeine Solution search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 6 of 12 months tracked
Search terms
Top The Ordinary Caffeine Solution search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- the ordinary caffeine solution 5% + egcg10K/yr
- the ordinary caffeine solution15K/yr
- the ordinary eye serum4K/yr
- the ordinary caffeine solution eye4K/yr
- ordinary caffeine solution serum eye3K/yr
- caffeine serum3K/yr
Reviews and returns
What reviews say buyers love and hate about The Ordinary Caffeine Solution
We read the reviews and the return reasons for every product selling here.
“Hilft null”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common The Ordinary Caffeine Solution questions
Answered from the same tracked data.









