texture spray haare
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Avg price
Good€12.25avg listing price — sweet spot $15–$100
Price range
Okay€3.33–€24.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,716.55avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Market size
Bad€61K€61K/yr · 95K searches
According to Flapen's Amazon Germany niche tracking, texture spray haare is a €61K/yr Amazon Germany market (95K searches/yr). The top 5 brands hold 66% of demand. Verdict: Skip it — 49/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
texture spray haare market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- €49K–€61K
- units × avg price
- Conversion rate
- 5.3%
- Avg BSR
- #72
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 0.0%
- Avg brand age
- 63 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
15 flat
Sellers
120
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
27%
- Moroccanoil18%
- WELLA15%
- Goldwell12%
- TAFT11%
- Schwarzkopf Professional8%
- Living Proof7%
Demand & seasonality
Weekly Amazon search volume, last 74 weeks — +0.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top texture spray haare search terms
- texture spray35K/yr
- texturizing spray12K/yr
- texturspray haare9K/yr
- moroccanoil dry texture spray3K/yr
- dry texture spray4K/yr
- texturspray4K/yr
- strukturspray haare3K/yr
- texture spray haare18K/yr
- textur spray haare5K/yr
- moroccanoil texture spray2K/yr
Top texture spray haare products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Moroccanoil Dry Texture Spray 205ml
Moroccanoil€21.794.2★9,281 rev
Wella EIMI Sugar Lift Styling-Spray strukturgebendes Volumen-Spray für starken flexiblen Halt Für ein griffiges glänzendes Haarstyling 1 x 150 ml
WELLA€6.574.3★1,418 rev
TAFT Texturspray Aloe Boost (150 ml) Styling Spray für Volumen & natürliche Wellen Volumenspray mit Aloe Vera & Niacinamid sorgt für mühelose Undone Looks
TAFT€3.334.4★71 rev
Schwarzkopf Professional OSiS+ Dry Texture Craft Spray Unparfümiert
Schwarzkopf Professional€12.424.4★621 rev
GOLDWELL Stylesign Texture Dry Texture Spray 200 ml
Goldwell€14.754.3★122 rev
Newest
by launch date
John Frieda Volume Lift Pushed-Up Dry Texture Spray Inhalt: 200ml - Haartyp: plattes oder feines Haar
John Frieda€8.8333 rev
TAFT Texturspray Aloe Boost (150 ml) Styling Spray für Volumen & natürliche Wellen Volumenspray mit Aloe Vera & Niacinamid sorgt für mühelose Undone Looks
TAFT€3.3371 rev
Jean & Len Sea Salt Spray für Volumen Fülle & Griffigkeit mit Meersalz & Algen-Extrakt für Beachwaves & Undone Looks ohne Silikone & Parabene vegan 200 ml
Jean & Len€3.41137 rev
IMPERIO Sea Salt Spray - 250ml Premium Salzwasserspray für vollere Haare & stabile Textur - Perfekte Beach Waves mehr Volumen & Griffigkeit durch die Power aus dem Meer - Unisex Duft
IMPERIO€19.61678 rev
GOLDWELL Stylesign Texture Dry Texture Spray 200 ml
Goldwell€14.75122 rev
Trending
90-day click momentumJohn Frieda Volume Lift Pushed-Up Dry Texture Spray Inhalt: 200ml - Haartyp: plattes oder feines Haar
John Frieda€8.833.8★
TAFT Texturspray Aloe Boost (150 ml) Styling Spray für Volumen & natürliche Wellen Volumenspray mit Aloe Vera & Niacinamid sorgt für mühelose Undone Looks
TAFT€3.334.4★
Wella EIMI Sugar Lift Styling-Spray strukturgebendes Volumen-Spray für starken flexiblen Halt Für ein griffiges glänzendes Haarstyling 1 x 150 ml
WELLA€6.574.3★
ELEVEN AUSTRALIA I Want Body Texture Spray 200 ml
ELEVEN AUSTRALIA€19.854.4★
Goldwell StyleSign Texture Dry Spray Wax für texturierte Styles 150 ml
Goldwell€12.694.5★
What buyers say about texture spray haare
What buyers praise and complain about, mined from review topics.What buyers love
“Geruch ist neutral”
“Best Produkt ever”
“Voll schön zum Stylen, macht das Haar geschmeidig”
“Preis Leistung super”
“Super bestes Produkt für feines Haar, bringt gute Stabilität”
“ANSonsten: Funktioniert HAT das Produkt”
“Bestes Texturspray”
“Die Sprühdrüse vernebelt das Spray sehr fein”
“Pro: Einfache Handhabung”
“Perfekter Halt- kein Verkleben”
What buyers complain about
“Man könnte es aber preislich mal etwas reduzieren”
“Haare fühlen sich stumpf an”
“Unfassbar intensiver Geruch”
“Bisschen klebrig”
“Wirkt nicht”
“Irreführend”
“etwas trockenes Haargefühl”
“zu klein”
“Für dünnes Haar nicht geeignet, obwohl es für dünne Haare sein soll”
“Ich verstehe die Bewertungen gar nicht”
Top return reasons
Common questions
- Is texture spray haare profitable to sell on Amazon Germany?
- The niche generates €61K/yr across 20 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +0.1%. Flapen's verdict: Skip it (49/100).
- How competitive is the texture spray haare niche?
- 15 brands and 120 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in texture spray haare?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Haarverwandt, Geruch. The return rate is 0.3%.
- When does demand for texture spray haare peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the texture spray haare niche?
- Listings span €3.33–€24.86; the average listing price is €12.25 (sweet spot $15–$100). The average incumbent carries 2,717 reviews — the moat a new listing must climb.