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Teluni Haaröl

Fail

Demand is soft, at -70.2% this quarter, so Teluni Haaröl is a Fail.

Flapen Score
42
42 / 100
Ranks 916 of 1,260 Kosmetik niches · −5 vs the category median of 47
Market size
€61K/yr28K searches / yr
90-day growth
-70.2%search demand this quarter
Competition
96%top-5 click share · 5 brands · 7 sellers

Flapen Score

Teluni Haaröl against its category

The dotted line is the Kosmetik average. Past it, Teluni Haaröl is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Teluni Haaröl market on Amazon at a glance

Shoppers on Amazon Germany searched for Teluni Haaröl 28K times last year and spent an estimated €61K. All 5 brands take every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 7.3% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -70.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €61K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-70.2%
Conversion, latest week
7.3%
Market size, estimated
€61Ka year
Top search term
alpinulin hair serum6K searches a year

02 · Price

A sale here is worth €30.26.

Listings sell for €30.26 on average, from €22.18 to €39.97. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €30.26 that is €0 to €3K a year per listing.

Average price
€30.26inside the $15 to $100 sweet spot
Price range
€22.18–€39.97
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #346 within Anti-Haarausfall. It carries 1,871 reviews at 3.86 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
50%
Out of stock, average day
3.3%
Average rank
#346in Anti-Haarausfall
Average rating
3.86 starsAmazon Germany average 4.37 stars
Average reviews
1,871per listing
Listings tracked
6

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Teluni Haaröl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 156%
  • Brand 227%
  • Brand 37%
  • Brand 45%
  • Brand 55%

Demand

Teluni Haaröl search demand

Weekly searches over the year. Pick a range.

400300Spike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Search terms

Top Teluni Haaröl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • alpinulin hair serum6K/yr
  • teluni haaröl7K/yr
  • teluni carvenchy haaröl4K/yr
  • vibrant vegetation haarserum3K/yr
  • hair serum vibrant vegetation3K/yr
  • alpinulin hair serum vibrant vegetation3K/yr
  • teluni haaröl erfahrungen2K/yr

Reviews and returns

What reviews say buyers love and hate about Teluni Haaröl

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Geruch”
17%of negative reviews mention “Haarverwandt”
0.7%of orders come back
“kein Haarwunder”
A buyer, on “Haarverwandt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Teluni Haaröl questions

Answered from the same tracked data.