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Teebaumöl Shampoo

soft demand (-9.7% this quarter) — Teebaumöl Shampoo doesn't clear our bar today.

Flapen Score

48
Skip it

Top 45% of 1,260 Kosmetik niches · +1 vs the category median of 47

Market size 27Growth 20Conversion 84Competition 41Returns 99Price range 75Avg price 84Brand share 24Review moat 25Quality gap 53
This niche Category average · 1,260 niches

Is Teebaumöl Shampoo profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Teebaumöl Shampoo is a €114K/yr Amazon Germany market (66K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 48/100.

Teebaumöl Shampoo: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -9.7% over the last 90 days and 9.3% of searches end in a purchase.

€114K

revenue / yr

Units sold / yr6K
Search volume / yr-9.7%66K
Conversion rate9.3%
Avg price€18.46

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers8 · 61
Top-5 product click share61%
Open market10%
Avg brand age70 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement55%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews4,672

Top Teebaumöl Shampoo products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

€0€6K€11K€17K€23K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

61

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

61%

Top 20: 98%

Open market

4%

  • Tea Tree33%
  • Botanic Hearth17%
  • Urtekram17%
  • Australian Bodycare12%
  • Alkmene11%
  • Gieseke5%
  • Open — no brand owns it (2 brands, 4%)

Teebaumöl Shampoo demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume66KCVR9.3%Products22Brands8Top 5 Brands90%OOS Rate3.5%Rating4.4★Reviews4,672Avg BSR#661
2K2KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.8×

Top Teebaumöl Shampoo search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • teebaumöl shampoo35K/yr
  • tea tree shampoo14K/yr
  • shampoo teebaumöl5K/yr
  • paul mitchell tea tree shampoo3K/yr
  • paul mitchell tea tree7K/yr
  • teatree shampoo3K/yr

What reviews say buyers love and hate about Teebaumöl Shampoo

What buyers mention most, as a share of all reviews.

What buyers love

76% of reviews
Qualität insgesamt25%

Super Produkt

Geruch16%

Richtig tolles Shampoo und riecht mega

Preis-Leistungs-Verhältnis6%

absolut jeden Cent wert

Feucht/Trocken6%

Erfrischendes Shampoo mit toller Pflegewirkung

Komfort insgesamt6%

Angenehm

What buyers complain about

76% of reviews
Geruch37%

Riecht streng

Empfindlichkeit insgesamt8%

Meine Frau hat eine empfindliche Kopfhaut

Eignung Glattes Haar5%

Nicht dienlich zum Zweck des Haare Waschens

Einfache Reinigung5%

Schäumt und reinigt relativ schlecht, Geruch ganz okay

Motorleistung5%

Defektes pumpsystem

Teebaumöl Shampoo return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Motorleistung
50%
2Abgabemechanismus
15%
3Auslaufsicher
8%
4Defekt Material/Teile
8%
5Funktionalität insgesamt
8%

Common Teebaumöl Shampoo questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Teebaumöl Shampoo 48/100 on Amazon Germany — Skip it. The niche generates €114K/yr across 22 tracked products. Search demand moved -9.7% over the last 90 days.
Search demand for Teebaumöl Shampoo on Amazon Germany peaks in Oct–Nov, where the busiest month runs 1.8× the quietest.