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Tattoo Stift

Tattoo Stift shows low returns (0.6%), but prices mostly outside the sweet spot ($2.86–$13.03) keeps it on the watch list.

Flapen Score

51
Worth a look

Top 29% of 1,260 Kosmetik niches · +4 vs the category median of 47

Market size 6Growth 62Conversion 40Competition 58Returns 97Price range 0Avg price 22Brand share 75Review moat 25Quality gap 89
This niche Category average · 1,260 niches

Is Tattoo Stift profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Tattoo Stift is a €23K/yr Amazon Germany market (90K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 51/100.

Tattoo Stift: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +39.1% over the last 90 days and 3.2% of searches end in a purchase.

€23K

revenue / yr

Units sold / yr3K
Search volume / yr+39.1%90K
Conversion rate3.2%
Avg price€7.76

Who owns the niche?

The top 5 brands hold 60% of demand, so 40% of the market is open.

40%

open market share

Brands · sellers20 · 103
Top-5 product click share50%
Open market40%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement73%
New entrants (1y)4· 1 succeeded
Avg rating4.1★
Avg reviews4,410

Top Tattoo Stift products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

€0€1K€2K€3K€5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

20 rising

Sellers

103

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

50%

Top 20: 93%

Open market

35%

  • Eberhard Faber27%
  • Catrice Cosmetics13%
  • KREUL9%
  • BIC6%
  • PFARRER5%
  • Golecha5%

Tattoo Stift demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume90KCVR3.2%Products26Brands20Top 5 Brands60%OOS Rate5.6%Rating4.1★Reviews4,410Avg BSR#171
3K2KBlack Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.1×

Top Tattoo Stift search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • tattoo stift36K/yr
  • henna stift10K/yr
  • henna stifte für die haut8K/yr
  • tattoo stifte wasserfest7K/yr
  • tattoostift5K/yr
  • tattoo marker7K/yr
  • tattoostifte für erwachsene5K/yr
  • tattoo stift schwarz3K/yr
  • bodypainting stifte5K/yr
  • body marker3K/yr

What reviews say buyers love and hate about Tattoo Stift

What buyers mention most, as a share of all reviews.

What buyers love

73% of reviews
Farbe22%

Farbe gut

Qualität insgesamt15%

super Produkt

Lidstrichqualität7%

Super Eyeliner

Einfache Anwendung6%

Das auftragen ging super einfach und ich habe die Sommersprossen auf der Nase, Wangen, Stirn sowie etwas um die Augen willkürlich ohne zu systematisch vorzugehen aufgetragen

Eignung heißes Wetter6%

Hat auch schon bei Temperaturen von 28 Grad und Schweiß gehalten

What buyers complain about

66% of reviews
Farbe20%

Kaum noch Farbabgabe

Funktionalität insgesamt13%

Not working

Qualität insgesamt8%

Schlechte Qualität

Haltbarkeit6%

Hält nicht lange

Wasserbeständigkeit4%

Überhaupt nicht wasserfest

Tattoo Stift return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
49%
2Funktionalität insgesamt
13%
3beworben Vs Tatsächliches Produkt
4%
4Lackqualität
4%
5Geruch
3%

Common Tattoo Stift questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tattoo Stift 51/100 on Amazon Germany — Worth a look. The niche generates €23K/yr across 26 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved +39.1% over the last 90 days.
Search demand for Tattoo Stift on Amazon Germany peaks in Jun–Jul–Aug, where the busiest month runs 2.1× the quietest.