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Sophie Rosenburg Wimpernserum

soft demand (-29.2% this quarter) — Sophie Rosenburg Wimpernserum doesn't clear our bar today.

Flapen Score

41
Skip it

Ranks 969 of 1,260 Kosmetik niches · −6 vs the category median of 47

Market size 13Growth 10Conversion 15Competition 20Returns 98Price range 91Avg price 95Brand share 33Review moat 25Quality gap 97
This niche Category average · 1,260 niches

Is Sophie Rosenburg Wimpernserum profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sophie Rosenburg Wimpernserum is a €52K/yr Amazon Germany market (160K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 41/100.

Sophie Rosenburg Wimpernserum: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -29.2% over the last 90 days and 1.2% of searches end in a purchase.

€52K

revenue / yr

Units sold / yr2K
Search volume / yr-29.2%160K
Conversion rate1.2%
Avg price€27.53

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers8 · 22
Top-5 product click share76%
Open market15%
Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.9★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement83%
New entrants (1y)8· 0 succeeded
Avg rating3.9★
Avg reviews4,243

Top Sophie Rosenburg Wimpernserum products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

€0€5K€10K€16K€21K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 rising

Sellers

22

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

7%

  • MEIION29%
  • SWZEC26%
  • AAFGVC11%
  • Kuisoe10%
  • Long4Lashes8%
  • Svenja Walberg8%
  • Open — no brand owns it (2 brands, 7%)

Sophie Rosenburg Wimpernserum demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume160KCVR1.2%Products12Brands8Top 5 Brands85%OOS Rate18.6%Rating3.9★Reviews4,243Avg BSR#245
23K18KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.5×

Top Sophie Rosenburg Wimpernserum search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sins lash serum92K/yr
  • sinsnlashes wimpernserum19K/yr
  • sins n lashes serum12K/yr
  • wimpernserum sins lashes7K/yr
  • sins lashes6K/yr
  • sins n lashes5K/yr
  • lash serum sins n lashes3K/yr
  • sins lash serum wimpern4K/yr
  • sins lashes serum4K/yr
  • sinslashes3K/yr

What reviews say buyers love and hate about Sophie Rosenburg Wimpernserum

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Wimpernqualität50%

Das Annixashley Eyelash Booster Serum lässt sich dank des feinen Pinsels sehr einfach auftragen

Qualität insgesamt15%

Super Produkt

Einfache Anwendung7%

der Applikator ist praktisch

beworben Vs Tatsächliches Produkt5%

Hält was es verspricht

Allergien3%

Ich habe keinerlei Allergien

What buyers complain about

81% of reviews
Allergien31%

gibt es bei mir leichte irritationen am Augenlied.

Wimpernqualität10%

Wimpern komplett ausgefallen

Funktionalität insgesamt9%

leider 0 Effekt.

Symptomreduktion7%

absolut gar keine Veränderung

Farbverblassen/Verfärbung6%

Verfärbung der Tränenrinne ist immer noch zu sehen

Sophie Rosenburg Wimpernserum return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
16%
2Produktzustand
11%
3beworben Vs Tatsächliches Produkt
7%
4Nebenwirkungen
6%
5Auslaufsicher
6%

Common Sophie Rosenburg Wimpernserum questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sophie Rosenburg Wimpernserum 41/100 on Amazon Germany — Skip it. The niche generates €52K/yr across 12 tracked products. 0 of 8 products launched in the last 360 days are still selling. Search demand moved -29.2% over the last 90 days.
Search demand for Sophie Rosenburg Wimpernserum on Amazon Germany peaks in Oct–Nov–Dec, where the busiest month runs 5.5× the quietest.