Slopehill Airstyler 5 in 1
FailDemand is soft, at -49.7% this quarter, so Slopehill Airstyler 5 in 1 is a Fail.
- Flapen Score
- 27 / 100Ranks 1,243 of 1,260 Kosmetik niches · −20 vs the category median of 4727
- Market size
- €16K/yr38K searches / yr
- 90-day growth
- -49.7%search demand this quarter
- Competition
- 65%top-5 click share · 13 brands · 29 sellers
Flapen Score
Slopehill Airstyler 5 in 1 against its category
The dotted line is the Kosmetik average. Past it, Slopehill Airstyler 5 in 1 is stronger. Inside it, weaker.
Market
The Slopehill Airstyler 5 in 1 market on Amazon at a glance
Shoppers on Amazon Germany searched for Slopehill Airstyler 5 in 1 38K times last year and spent an estimated €16K. The top 5 brands take 78% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 27 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -49.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €16K a year.
- Searches, last 12 months
- 38K
- Growth, 90 days vs prior 90
- -49.7%
- Conversion, latest week
- 0.5%
- Market size, estimated
- €16Ka year
- Peak month
- December7.6× the quietest month
- Top search term
- whipl airstyler 5 in 1 original29K searches a year
02 · Price
A sale here is worth €89.32.
Listings sell for €89.32 on average, from €34.93 to €365.51. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €89.32 that is €0 to €9K a year per listing.
- Average price
- €89.32inside the $15 to $100 sweet spot
- Price range
- €34.93–€365.51
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€9K
- Returns
- 6.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 46.2% of listings are out of stock. The average listing ranks #155 within Haarstyling Geräte & Styling Zubehör. It carries 571 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 94%
- Out of stock, average day
- 46.2%
- Average rank
- #155in Haarstyling Geräte & Styling Zubehör
- Average rating
- 4.38 starsAmazon Germany average 4.37 stars
- Average reviews
- 571per listing
- Listings tracked
- 18
04 · Newcomers
7 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 18 months
Products
Top Slopehill Airstyler 5 in 1 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
29
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
18%
- Brand 145%
- Brand 212%
- Brand 310%
- Brand 47%
- Brand 54%
- Brand 64%
- Open — no brand owns it (7 brands, 18%)
Demand
Slopehill Airstyler 5 in 1 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 7.6×
Search terms
Top Slopehill Airstyler 5 in 1 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- whipl airstyler 5 in 1 original29K/yr
- true glow8K/yr
- lockenstab whipl717/yr
- whipl lockenstab563/yr
- whipl amazon353/yr
Reviews and returns
What reviews say buyers love and hate about Slopehill Airstyler 5 in 1
We read the reviews and the return reasons for every product selling here.
“schade ums Geld”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
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FAQ
Common Slopehill Airstyler 5 in 1 questions
Answered from the same tracked data.