Skip to content

Shellac Entferner

Shellac Entferner shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

56
Worth a look

Top 12% of 1,260 Kosmetik niches · +9 vs the category median of 47

Market size 36Growth 37Conversion 82Competition 62Returns 98Price range 0Avg price 22Brand share 71Review moat 35Quality gap 82
This niche Category average · 1,260 niches

Is Shellac Entferner profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Shellac Entferner is a €176K/yr Amazon Germany market (256K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Jan. Verdict: Worth a look — 56/100.

Shellac Entferner: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +9.2% over the last 90 days and 8.8% of searches end in a purchase.

€176K

revenue / yr

Units sold / yr25K
Search volume / yr+9.2%256K
Conversion rate8.8%
Avg price€7.76

Who owns the niche?

The top 5 brands hold 62% of demand, so 38% of the market is open.

38%

open market share

Brands · sellers17 · 30
Top-5 product click share48%
Open market38%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement92%
New entrants (1y)9· 4 succeeded
Avg rating4.2★
Avg reviews3,043

Top Shellac Entferner products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

€0€18K€35K€53K€70K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

30

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

48%

Top 20: 93%

Open market

33%

  • NÉONAIL33%
  • Bieyoc9%
  • JODSONE8%
  • Uheltosly7%
  • Xinstroe5%
  • Cacukn5%

Shellac Entferner demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume256KCVR8.8%Products25Brands17Top 5 Brands62%OOS Rate16.0%Rating4.2★Reviews3,043Avg BSR#100
8K6KSpike '24Holiday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Top Shellac Entferner search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • shellac entferner40K/yr
  • uv nagellackentferner28K/yr
  • gelnägel entferner21K/yr
  • uv lack entferner16K/yr
  • shellac remover14K/yr
  • neonail remover14K/yr
  • gel remover nägel14K/yr
  • remover uv nagellack11K/yr
  • gellack entferner11K/yr
  • gel remover10K/yr

What reviews say buyers love and hate about Shellac Entferner

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Qualität insgesamt24%

Super Produkt

beworben Vs Tatsächliches Produkt15%

Es macht was es soll

Benutzerfreundlichkeit10%

inklusive zwei Gel-Entfernern – super praktisch, vor allem wenn man viel reist (eine Flasche zu Hause, die andere für unterwegs oder im Auto).

Einfache Reinigung8%

Top cleaner klare Empfehlung

Effizienz8%

Funktioniert

What buyers complain about

67% of reviews
Funktionalität insgesamt20%

Für Gel ungeeignet

Lackqualität13%

UV Lack lässt sich damit nicht so einfach entfernen

Allergien6%

Berührung mit der Haut vermeiden

Benutzerfreundlichkeit5%

Unbrauchbar

Feucht/Trocken4%

Nägel sind danach etwas trocken

Shellac Entferner return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
45%
2Gesamtgröße
12%
3beworben Vs Tatsächliches Produkt
7%
4Auslaufsicher
6%
5Qualität insgesamt
5%

Common Shellac Entferner questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Shellac Entferner 56/100 on Amazon Germany — Worth a look. The niche generates €176K/yr across 25 tracked products. 4 of 9 products launched in the last 360 days are still selling. Search demand moved +9.2% over the last 90 days.
Search demand for Shellac Entferner on Amazon Germany peaks in Jan, where the busiest month runs 1.7× the quietest.