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Shampoo Nachfüllpack

a small market ($51K/yr) — Shampoo Nachfüllpack doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 679 of 1,260 Kosmetik niches · −1 vs the category median of 47

Market size 13Growth 20Conversion 30Competition 80Returns 100Price range 54Avg price 56Brand share 35Review moat 74Quality gap 30
This niche Category average · 1,260 niches

Is Shampoo Nachfüllpack profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Shampoo Nachfüllpack is a €51K/yr Amazon Germany market (167K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 46/100.

Shampoo Nachfüllpack: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -10.0% over the last 90 days and 2.4% of searches end in a purchase.

€51K

revenue / yr

Units sold / yr5K
Search volume / yr-10.0%167K
Conversion rate2.4%
Avg price€12.77

Who owns the niche?

The top 5 brands hold 84% of demand, so 16% of the market is open.

16%

open market share

Brands · sellers13 · 103
Top-5 product click share35%
Open market16%
Avg brand age57 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 46 products

Sponsored placement48%
New entrants (1y)1· 0 succeeded
Avg rating4.6★
Avg reviews552

Top Shampoo Nachfüllpack products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

€0€2K€4K€6K€8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

103

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

35%

Top 20: 72%

Open market

12%

  • Schauma63%
  • Garnier6%
  • L'Oreal Paris6%
  • by Amazon5%
  • lavera4%
  • TopDeal4%
  • Open — no brand owns it (7 brands, 12%)

Shampoo Nachfüllpack demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume167KCVR2.4%Products46Brands13Top 5 Brands84%OOS Rate5.1%Rating4.6★Reviews552Avg BSR#1,519
5K3KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Shampoo Nachfüllpack search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • schauma shampoo77K/yr
  • schauma30K/yr
  • shampoo nachfüllpack28K/yr
  • schauma shampoo damen7K/yr
  • shampoo schauma8K/yr
  • shampoo refill5K/yr
  • shampoo nachfüllbeutel7K/yr
  • schauma shampoo nachfüllpack4K/yr

What reviews say buyers love and hate about Shampoo Nachfüllpack

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Geruch30%

Guter Geruch

Preis-Leistungs-Verhältnis13%

Top Preis/Leistung

Qualität insgesamt12%

Super Produkt

Gesamtgröße4%

Passt

beworben Vs Tatsächliches Produkt4%

Hält, was es verspricht

What buyers complain about

57% of reviews
Auslaufsicher13%

etwas undicht

Geruch9%

Geruch

Haarverwandt7%

Der Verschluss funktioniert nicht - man kann kein Shampoo entnehmen

Preis-Leistungs-Verhältnis7%

Teuer Bezahlt und Abgezockt

Allergien6%

Sehr schlecht, verursacht Juckreiz

Shampoo Nachfüllpack return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1beworben Vs Tatsächliches Produkt
57%
2Auslaufsicher
29%
3Design insgesamt
7%
4Nicht nachhaltiges Design
7%

Common Shampoo Nachfüllpack questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Shampoo Nachfüllpack 46/100 on Amazon Germany — Skip it. The niche generates €51K/yr across 46 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -10.0% over the last 90 days.
Search demand for Shampoo Nachfüllpack on Amazon Germany is steady year-round — the busiest month runs 1.5× the quietest.