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shampoo nachfüllpack

Skip it

A small market ($51K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 20Conversion 30Competition 80Returns 100Price range 54Avg price 56Brand share 35Review moat 74Quality gap 30

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Competition

Great35%

top-5 click share — an open shelf

Review moat

Good552.26

avg incumbent reviews — the moat a new listing must climb

Avg price

Good€12.77

avg listing price — sweet spot $15–$100

Price range

Good€1.26–€31.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-10.0%

90-day search growth — must beat 0% to launch

Market size

Bad€51K

€51K/yr · 167K searches

According to Flapen's Amazon Germany niche tracking, shampoo nachfüllpack is a €51K/yr Amazon Germany market (167K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 46/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

shampoo nachfüllpack market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
€51K–€64K
units × avg price
Conversion rate
2.4%
Avg BSR
#1,519
Page quality
0%
Prime
59%
Sponsored
48%
Out of stock
5.1%
Avg brand age
57 months
Avg seller age
176 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

13 falling

Sellers

103

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

35%

Top 20: 72%

Open market

12%

  • Schauma63%
  • Garnier6%
  • L'Oreal Paris6%
  • by Amazon5%
  • lavera4%
  • TopDeal4%
  • Open — no brand owns it (7 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.0% search growth over the last 90 days.
5K3KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top shampoo nachfüllpack search terms

  • schauma shampoo77K/yr
  • schauma30K/yr
  • shampoo nachfüllpack28K/yr
  • schauma shampoo damen7K/yr
  • shampoo schauma8K/yr
  • shampoo refill5K/yr
  • shampoo nachfüllbeutel7K/yr
  • schauma shampoo nachfüllpack4K/yr
All search terms

Top shampoo nachfüllpack products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€2K8%€4K12%€6K16%€8K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about shampoo nachfüllpack

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch30%

“Guter Geruch”

Preis-Leistungs-Verhältnis13%

“Top Preis/Leistung”

Qualität insgesamt12%

“Super Produkt”

Gesamtgröße4%

“Passt”

beworben Vs Tatsächliches Produkt4%

“Hält, was es verspricht”

Benutzerfreundlichkeit3%

“Gute Handhabung”

Abgabemechanismus3%

“Der Pumpspender ermöglicht eine bequeme und exakte Dosierung”

Feucht/Trocken3%

“Super Shampoo für super Feuchtigkeit”

Reinigung3%

“Top Shampoo”

Weiches Gefühl3%

“weich”

What buyers complain about

Auslaufsicher13%

“etwas undicht”

Geruch9%

“Geruch”

Haarverwandt7%

“Der Verschluss funktioniert nicht - man kann kein Shampoo entnehmen”

Preis-Leistungs-Verhältnis7%

“Teuer Bezahlt und Abgezockt”

Allergien6%

“Sehr schlecht, verursacht Juckreiz”

Qualität insgesamt4%

“Qualität fragwürdig”

Farbe3%

“der Farbschutz könnte besser sein.”

Einfache Reinigung3%

“ABer muss leider sagen dass das wahrscheinlich der erste Haar Shampoo ist wo sich meine Haare danach überhaupt nicht sauber fühlen”

Ölig/fettig3%

“mit diesem Shampoo habe ich nicht mal 24 Stunden später sehr fettiges juckende Kopfhaut.”

Haftung/Klebrigkeit2%

“Klebrig und ich bin nicht begeistert”

Top return reasons

beworben Vs Tatsächliches Produkt57%
Auslaufsicher29%
Design insgesamt7%
Nicht nachhaltiges Design7%

Common questions

Is shampoo nachfüllpack profitable to sell on Amazon Germany?
The niche generates €51K/yr across 46 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.0%. Flapen's verdict: Skip it (46/100).
How competitive is the shampoo nachfüllpack niche?
13 brands and 103 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in shampoo nachfüllpack?
Top complaints mined from reviews: Auslaufsicher, Geruch, Haarverwandt. The return rate is 0.1%.
When does demand for shampoo nachfüllpack peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the shampoo nachfüllpack niche?
Listings span €1.26–€31.15; the average listing price is €12.77 (sweet spot $15–$100). The average incumbent carries 552 reviews — the moat a new listing must climb.