Skip to content

Schminkstifte Für Kinder

soft demand (-70.3% this quarter) — Schminkstifte Für Kinder doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 1,012 of 1,260 Kosmetik niches · −7 vs the category median of 47

Market size 6Growth 0Conversion 73Competition 41Returns 86Price range 0Avg price 22Brand share 50Review moat 49Quality gap 84
This niche Category average · 1,260 niches

Is Schminkstifte Für Kinder profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Schminkstifte Für Kinder is a €26K/yr Amazon Germany market (47K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jan–Feb–Nov. Verdict: Skip it — 40/100.

Schminkstifte Für Kinder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -70.3% over the last 90 days and 6.8% of searches end in a purchase.

€26K

revenue / yr

Units sold / yr4K
Search volume / yr-70.3%47K
Conversion rate6.8%
Avg price€8.07

Who owns the niche?

The top 5 brands hold 75% of demand, so 25% of the market is open.

25%

open market share

Brands · sellers15 · 22
Top-5 product click share60%
Open market25%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement86%
New entrants (1y)4· 2 succeeded
Avg rating4.2★
Avg reviews1,551

Top Schminkstifte Für Kinder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

€0€1K€3K€4K€5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

15 falling

Sellers

22

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

60%

Top 20: 98%

Open market

19%

  • colozoo20%
  • Blue Squid18%
  • Eleanore's Diary17%
  • Beesjuy11%
  • ACWOO9%
  • URAQT6%

Schminkstifte Für Kinder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume47KCVR6.8%Products22Brands15Top 5 Brands75%OOS Rate1.5%Rating4.2★Reviews1,551Avg BSR#81
3K2KSpike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov · busiest ÷ quietest = 6.9×

Top Schminkstifte Für Kinder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • schminkstifte für kinder18K/yr
  • schminkstifte12K/yr
  • kinderschminke stifte7K/yr
  • schminkstifte gesicht5K/yr
  • schminkstifte karneval6K/yr

What reviews say buyers love and hate about Schminkstifte Für Kinder

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Farbe35%

Besonders die Metallic-Farben sehen auf der Haut echt cool aus und kamen bei unserem Großen, der sonst eher der Typ „Lego und Technik“ ist, super an.

Benutzerfreundlichkeit10%

lassen sich gut handhaben.

Lackqualität9%

Die Farben sind satt

Einfache Reinigung5%

Lässt sich gut entfernen

Qualität insgesamt4%

Das Set ist sehr umfangreicht

What buyers complain about

66% of reviews
Lackqualität13%

Die Stifte, sind teilweise ausgetrocknet (zB der Braunstift)- also malen nicht

Farbe11%

Nicht so intensive Farben

Gesamtgröße7%

Sind kleiner als erwartet

Qualität insgesamt7%

Schlechte Qualität

Haltbarkeit7%

Haltbarkeit ausbaufähig

Schminkstifte Für Kinder return rate & reasons

Why buyers send it back, as a share of all return requests.

1.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Lackqualität
16%
2Funktionalität insgesamt
15%
3Farbe
14%
4Qualität insgesamt
8%
5Gesamtgröße
8%

Common Schminkstifte Für Kinder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Schminkstifte Für Kinder 40/100 on Amazon Germany — Skip it. The niche generates €26K/yr across 22 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved -70.3% over the last 90 days.
Search demand for Schminkstifte Für Kinder on Amazon Germany peaks in Jan–Feb–Nov, where the busiest month runs 6.9× the quietest.