Schminkset Frauen

Shoppers searched for this 356K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €54K a year.

Searches, last 12 months

356K

Growth, 90 days vs prior 90

-17.9%

Conversion, latest week

0.8%

Market size, estimated

€54Ka year

Peak month

December5.1× the quietest month

Top search term

make-up sets52K searches a year

Listings sell for €18.92 on average, from €7.70 to €39.42. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €18.92 that is €0 to €2K a year per listing.

Average price

€18.92inside the $15 to $100 sweet spot

Price range

€7.70–€39.42

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

0.4%of orders · Amazon Germany median 1.1%

98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #56 within Make-Up. It carries 1,632 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

98%

Out of stock, average day

9.6%

Average rank

#56in Make-Up

Average rating

4.39 starsAmazon Germany average 4.37 stars

Average reviews

1,632per listing

Listings tracked

53

21 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months