Is Schlüsselanhänger Fußball profitable to sell on Amazon Germany?

Flapen scores Schlüsselanhänger Fußball 39 out of 100 on Amazon Germany, a Fail. Shoppers spend €61K a year across 13 tracked products. 0 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew +30.6% in the last 90 days.

How competitive is the Schlüsselanhänger Fußball niche on Amazon Germany?

9 brands and 23 sellers compete in Schlüsselanhänger Fußball on Amazon Germany. The top 5 Schlüsselanhänger Fußball products take 71% of clicks, and the top 5 brands take 87%.

What do buyers complain about in Schlüsselanhänger Fußball?

Schlüsselanhänger Fußball buyers on Amazon Germany complain most about Qualität insgesamt, Transparenz, and Preis-Leistungs-Verhältnis. An estimated 0.2% of orders come back.

When does demand for Schlüsselanhänger Fußball peak?

Search demand for Schlüsselanhänger Fußball on Amazon Germany peaks in Jun–Jul–Nov–Dec, and the busiest month runs 3.6× the quietest.

What does it cost to enter the Schlüsselanhänger Fußball niche?

Schlüsselanhänger Fußball sells for €5.52 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €1.97 to €11.61. The average product has 904 reviews, the count a new listing must catch up to.

Schlüsselanhänger Fußball

Fail

Prices span $1.97–$11.61, mostly outside the sweet spot, so Schlüsselanhänger Fußball is a Fail.

Filters Low Review Barrier

Flapen Score: 39
39 / 100Ranks 1,052 of 1,260 Kosmetik niches · −8 vs the category median of 47
Market size: €61K/yr334K searches / yr
90-day growth: +30.6%search demand this quarter
Competition: 71%top-5 click share · 9 brands · 23 sellers

Flapen Score

Schlüsselanhänger Fußball against its category

The dotted line is the Kosmetik average. Past it, Schlüsselanhänger Fußball is stronger. Inside it, weaker.

39Fail

This niche Category average

See the method

Market

The Schlüsselanhänger Fußball market on Amazon at a glance

Shoppers on Amazon Germany searched for Schlüsselanhänger Fußball 334K times last year and spent an estimated €61K. The top 5 brands take 87% of clicks. Demand peaks in Jun–Jul–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 334K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €61K a year.

Searches, last 12 months: 334K
Growth, 90 days vs prior 90: +30.6%
Conversion, latest week: 3.3%
Market size, estimated: €61Ka year
Peak month: December3.6× the quietest month
Top search term: fussball geschenke73K searches a year

02 · Price

A sale here is worth €5.52.

Listings sell for €5.52 on average, from €1.97 to €11.61. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €5.52 that is €1K to €3K a year per listing.

Average price: €5.52under the $15 to $100 sweet spot
Price range: €1.97–€11.61
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 250–500
Revenue per listing a year: €1K–€3K
Returns: 0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #96 within Baden & Körperpflege. It carries 904 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings: 69%
Prime listings: 100%
Out of stock, average day: 6.0%
Average rank: #96in Baden & Körperpflege
Average rating: 4.55 starsAmazon Germany average 4.37 stars
Average reviews: 904per listing
Listings tracked: 13

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 1
Successful launches: 0Amazon's first-year sales bar
Average brand age: 27 months

Products

Top Schlüsselanhänger Fußball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

Brand 138%
Brand 222%
Brand 314%
Brand 49%
Brand 55%
Brand 64%
Open — no brand owns it (3 brands, 8%)

Demand

Schlüsselanhänger Fußball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jun, Jul, Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Schlüsselanhänger Fußball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

fussball geschenke73K/yr +25.1%0.2% conv.
fußball geschenke64K/yr +31.8%0.2% conv.
adidas duschgel herren24K/yr +5.5%6.2% conv.
schlüsselanhänger fußball24K/yr +26.9%1.1% conv.
adidas duschgel17K/yr +30.5%2.8% conv.
schlüsselanhänger junge18K/yr +45.4%0.4% conv.
schlüsselanhänger fussball17K/yr +64.3%1.2% conv.
fussball schlüsselanhänger11K/yr +122.3%0.8% conv.
schlüsselanhänger jungs18K/yr -8.3%0.3% conv.
fußball schlüsselanhänger13K/yr +61.5%1.0% conv.

Reviews and returns

What reviews say buyers love and hate about Schlüsselanhänger Fußball

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Geruch”

17%of negative reviews mention “Qualität insgesamt”

0.2%of orders come back

“Billige Qualität”

A buyer, on “Qualität insgesamt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Schlüsselanhänger Fußball questions

Answered from the same tracked data.

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