Is schaumfestiger profitable to sell on Amazon Germany?

The niche generates €112K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +0.6%. Flapen's verdict: Skip it (46/100).

How competitive is the schaumfestiger niche?

14 brands and 109 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in schaumfestiger?

Top complaints mined from reviews: Haarverwandt, Preis-Leistungs-Verhältnis, Haftung/Klebrigkeit. The return rate is 0.2%.

When does demand for schaumfestiger peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the schaumfestiger niche?

Listings span €2.02–€20.89; the average listing price is €6.79 (sweet spot $15–$100). The average incumbent carries 2,569 reviews — the moat a new listing must climb.

schaumfestiger

Skip it

Pricing outside the sweet spot ($6.79 avg) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,569.08

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€2.02–€20.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€112K

€112K/yr · 224K searches

Growth

Okay+0.6%

90-day search growth — must beat 0% to launch

Avg price

Bad€6.79

avg listing price — sweet spot $15–$100

According to Flapen's Amazon Germany niche tracking, schaumfestiger is a €112K/yr Amazon Germany market (224K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 46/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

schaumfestiger market data

Units sold / yr: 15K–20K; avg 500–750/product
Revenue / yr: €102K–€136K; units × avg price
Conversion rate: 7.3%
Avg BSR: #22
Page quality: 0%
Prime: 100%
Sponsored: 76%
Out of stock: 0.0%
Avg brand age: 73 months
Avg seller age: 169 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

109

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

60%

Top 20: 95%

Open market

16%

WELLA41%
EIMI11%
Wella Professionals10%
Wellaflex9%
TAFT9%
Goldwell5%
Open — no brand owns it (8 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +0.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top schaumfestiger search terms

schaumfestiger79K/yr +2.5%6.0% conv.
haarschaum24K/yr +3.5%5.7% conv.
schaumfestiger volumen feines haar26K/yr -12.2%8.1% conv.
haarfestiger17K/yr -1.3%3.7% conv.
schaumfestiger starker halt für feines haar10K/yr +15.3%5.2% conv.
haarfestiger volumen feines haar9K/yr -14.4%5.7% conv.
schaumfestiger reisegröße7K/yr +83.5%4.0% conv.
haarschaum volumen feines haar7K/yr -4.9%7.9% conv.
haarfestiger schaum8K/yr -7.2%7.3% conv.
haarschaum reisegröße5K/yr +38.9%3.9% conv.

All search terms

Top schaumfestiger products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Wella EIMI Extra Volume Schaumfestiger Haarschaum für extra Volumen schützt vor Hitze und Austrocknung starker Halt ohne zu Verkleben und Beschweren 1 x 300 ml

WELLA€7.654.5★5,329 rev

WELLA Deluxe Schaumfestiger Wunder Volumen und Schutz ultra stark 200 ml

WELLA€2.914.5★283 rev

Wella EIMI Extra Volume Schaumfestiger Haarschaum für extra Volumen schützt vor Hitze und Austrocknung starker Halt ohne zu Verkleben und Beschweren 1 x 75 ml

EIMI€4.234.3★1,153 rev

Wella EIMI Extra Volume Schaumfestiger Haarschaum für extra Volumen schützt vor Hitze und Austrocknung starker Halt ohne zu Verkleben und Beschweren 1 x 500 ml

Wella Professionals€9.474.6★1,549 rev

Wellaflex€2.284.6★268 rev

Newest

by launch date

Schwarzkopf Taft Schaumfestiger Powerful Age (150ml) Haltegrad 5 Haarschaum für alle Haartypen Fülle für feines und dünner werdendes Haar vegane Formel*

TAFT€2.7153 rev

8mo ago

BALI CURLS Curl Volume Foam Leichter Styling-Schaumfestiger für Locken Luftiger Lockenschaum für voluminöses Haar Haarschaum für extra Halt und geschmeidige Styling-Ergebnisse 150ml

Bali Curls by Hank Ge€7.76411 rev

1y ago

Schwarzkopf Taft Schaumfestiger Power Cashmere (150ml) Haltegrad 5 Haarschaum für trockenes und strapaziertes Haar Haarmousse mit kaschmirartiger Geschmeidigkeit vegane Formel*

TAFT€2.65145 rev

2y ago

TAFT Schaumfestiger Volumen dünner werdendes Haar Haltegrad 5 (150 ml) Haarschaum für Volumen und sehr starken Halt Haarstyling mit 24 Stunden langanhaltendem Halt

TAFT€2.73147 rev

2y ago

Goldwell STYLESIGN VOLUME FÜLLEGEBENDES BRILLANZ-MOUSSE ideal für feines bis mittelstarkes Haar 300ml

Goldwell€11.85228 rev

2y ago

What buyers say about schaumfestiger

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt20%

“Super Produkt”

Geruch12%

“riecht gut”

Haarstyling10%

“lassen sich gut stylen.”

Eignung Glattes Haar7%

“Für meine dünnen feine Haare genau richtig”

beworben Vs Tatsächliches Produkt6%

“macht was er soll”

Eignung für lockiges Haar5%

“Für meine Locken sind die Produkte von Bali Curls optimal”

Haftung/Klebrigkeit4%

“gute Halt, hinterlässt keine Rückstände”

Preis-Leistungs-Verhältnis3%

“SUPER PREIS”

Griff3%

“Gibt guten Halt”

Schaum3%

“Schaum schön fluffig”

What buyers complain about

Haarverwandt13%

“Der Schaum verklebt die Haare nicht”

Preis-Leistungs-Verhältnis12%

“dann sooo teuer”

Haftung/Klebrigkeit9%

“Schrecklich klebrig”

Funktionalität insgesamt5%

“Leider war 1 Dose defekt, d. h. sie funktioniert nicht”

Eignung für kurzes Haar4%

“Ich habe sehr feines, dünnes und kurzes Haar”

Benutzerfreundlichkeit4%

“Zu unhandlich”

Eignung für langes Haar4%

“Ansonsten sind meine Haare noch platter”

Feucht/Trocken4%

“Haare werden trocken”

Eignung Glattes Haar4%

“Nicht für dickes Haar”

Qualität insgesamt4%

“viele schlechtere Qualität”

Top return reasons

Defekt Material/Teile19%

Gesamtgröße16%

Funktionalität insgesamt14%

Geruch7%

Produktzustand6%

Qualität insgesamt5%

Eignung für kurzes Haar5%

Feucht/Trocken3%

Preis-Leistungs-Verhältnis3%

beworben Vs Tatsächliches Produkt3%

Common questions

Is schaumfestiger profitable to sell on Amazon Germany?: The niche generates €112K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +0.6%. Flapen's verdict: Skip it (46/100).
How competitive is the schaumfestiger niche?: 14 brands and 109 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in schaumfestiger?: Top complaints mined from reviews: Haarverwandt, Preis-Leistungs-Verhältnis, Haftung/Klebrigkeit. The return rate is 0.2%.
When does demand for schaumfestiger peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the schaumfestiger niche?: Listings span €2.02–€20.89; the average listing price is €6.79 (sweet spot $15–$100). The average incumbent carries 2,569 reviews — the moat a new listing must climb.

schaumfestiger

schaumfestiger market data

Competition & brand share

Demand & seasonality

Top schaumfestiger search terms

Top schaumfestiger products on Amazon

Top sellers

Newest

Trending

What buyers say about schaumfestiger

What buyers love

What buyers complain about

Top return reasons

Common questions

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