Is Schaumfestiger profitable to sell on Amazon Germany?

Flapen scores Schaumfestiger 46 out of 100 on Amazon Germany, a Fail. Shoppers spend €112K a year across 25 tracked products. 0 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew +0.6% in the last 90 days.

How competitive is the Schaumfestiger niche on Amazon Germany?

14 brands and 109 sellers compete in Schaumfestiger on Amazon Germany. The top 5 Schaumfestiger products take 60% of clicks, and the top 5 brands take 79%.

What do buyers complain about in Schaumfestiger?

Schaumfestiger buyers on Amazon Germany complain most about Haarverwandt, Preis-Leistungs-Verhältnis, and Haftung/Klebrigkeit. An estimated 0.2% of orders come back.

When does demand for Schaumfestiger peak?

Search demand for Schaumfestiger on Amazon Germany is steady all year. The busiest month runs 1.3× the quietest.

What does it cost to enter the Schaumfestiger niche?

Schaumfestiger sells for €6.79 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.02 to €20.89. The average product has 2,569 reviews, the count a new listing must catch up to.

Schaumfestiger

Fail

Products sell for $6.79 on average, outside the sweet spot, so Schaumfestiger is a Fail.

Flapen Score: 46
46 / 100Ranks 679 of 1,260 Kosmetik niches · −1 vs the category median of 47
Market size: €112K/yr224K searches / yr
90-day growth: +0.6%search demand this quarter
Competition: 60%top-5 click share · 14 brands · 109 sellers

Flapen Score

Schaumfestiger against its category

The dotted line is the Kosmetik average. Past it, Schaumfestiger is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Schaumfestiger market on Amazon at a glance

Shoppers on Amazon Germany searched for Schaumfestiger 224K times last year and spent an estimated €112K. The top 5 brands take 79% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 7.3% of those searches ended in a purchase.

Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €112K a year.

Searches, last 12 months: 224K
Growth, 90 days vs prior 90: +0.6%
Conversion, latest week: 7.3%
Market size, estimated: €112Ka year
Peak month: November1.3× the quietest month
Top search term: schaumfestiger79K searches a year

02 · Price

A sale here is worth €6.79.

Listings sell for €6.79 on average, from €2.02 to €20.89. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €6.79 that is €3K to €5K a year per listing.

Average price: €6.79under the $15 to $100 sweet spot
Price range: €2.02–€20.89
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 500–750
Revenue per listing a year: €3K–€5K
Returns: 0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Haarstyling Produkte. It carries 2,569 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings: 76%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #22in Haarstyling Produkte
Average rating: 4.44 starsAmazon Germany average 4.37 stars
Average reviews: 2,569per listing
Listings tracked: 25

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 0Amazon's first-year sales bar
Average brand age: 73 months

Products

Top Schaumfestiger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

109

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

60%

Top 20: 95%

Open market

16%

Brand 141%
Brand 211%
Brand 310%
Brand 49%
Brand 59%
Brand 65%
Open — no brand owns it (8 brands, 16%)

Demand

Schaumfestiger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Schaumfestiger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

schaumfestiger79K/yr +2.5%6.0% conv.
haarschaum24K/yr +3.5%5.7% conv.
schaumfestiger volumen feines haar26K/yr -12.2%8.1% conv.
haarfestiger17K/yr -1.3%3.7% conv.
schaumfestiger starker halt für feines haar10K/yr +15.3%5.2% conv.
haarfestiger volumen feines haar9K/yr -14.4%5.7% conv.
schaumfestiger reisegröße7K/yr +83.5%4.0% conv.
haarschaum volumen feines haar7K/yr -4.9%7.9% conv.
haarfestiger schaum8K/yr -7.2%7.3% conv.
haarschaum reisegröße5K/yr +38.9%3.9% conv.

Reviews and returns

What reviews say buyers love and hate about Schaumfestiger

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”

13%of negative reviews mention “Haarverwandt”

0.2%of orders come back

“Der Schaum verklebt die Haare nicht”

A buyer, on “Haarverwandt”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Schaumfestiger questions

Answered from the same tracked data.

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